Sustainable Beauty ( Cont’d from Page 4)
“competitiveness cluster” Cosmetic Valley, and FEBEA (the French Federation of Beauty Companies). These members will work together, guided by the sustainability experts at Quantis, to develop and pub- lish business-oriented methodologies and data to sup- port resilient decision making to improve the environmental performance of the entire packaging value chain.These developments will be the result of collective working sessions where members will share experience and knowledge for the benefit of the initiative and eventually to drive cosmetics pack- aging sustainability achievements on a grand scale. More specifically, the work delivered from SPICE will help the cosmetics industry make progress in three key areas: • Guiding sustainable packaging policy develop- ment based on robust and harmonized methodolo- gy, recognized by the sector; • Driving packaging innovation based on objective eco-design criteria to progress towards more sus- tainable solutions; and • Meeting consumers’ expectations by improving communication and providing more clarity on the environmental performance of products. “L’Oréal’s commitment to be a co-founder of SPICE was driven by the willingness to collectively share on sustainable development progress and to allow cos- metics industry players to work more effectively to- gether,” said L’Oréal’s Global Head of Packaging & Development Philippe Thuvien. “Beyond the development of a robust methodology of environmental footprint assessment, SPICE will ul- timately increase the eco-design of our products and will provide the clarity consumers expect to help them make more sustainable cosmetic purchases,” added Philippe Bonningue, Head of Sustainable Pack- aging at L’Oréal. Providing Clarity To provide more clarity, understanding and trans- parency, SPICE will explore the following topics: re- cycled materials, bio-based plastics, finishing and decorating processes, tertiary packaging and distribu- tion, reusable/rechargeable/refillable packaging and take-back programs, recycling disruptors, and end-of- life streams by country. Based on its expertise on product environmental performance and experience leading sector specific initiatives, Quantis will share its know-how and guide the discussions on the above topics to capture, consolidate and prioritize the members’ knowledge to enable them to define and deploy clear actions and developments.
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