Corrugated Tackles E-Commerce’s Challenges E-commerce shipments increased globally by 33 per- cent between 2014 and 2016, according to a survey from Smithers’ Pira. Packaging, according to the report, played a pivotal role in the explosive growth of e-com- merce in recent years. The success and growth of e-commerce depends on the smooth running of a complex supply chain. Corru- gated packaging is one element that contributes to the successful performance of this interconnected supply chain.To deliver products safely and efficiently and sat- isfy customer expectations requires packaging that is functional and protective, which corrugated delivers. Whether the customer is buying online,or in a retail en- vironment, the experience should be the same, in terms of the look and feel and quality of the product. Packag- ing remains a key point of communication with the con- sumer as the doorstep has replaced the brick and mortar store in being the first physical touchpoint between cus- tomer and the product and brand. Well-designed boxes help increase customer satisfaction and creates a lasting emotional bond with the brand. The popular trend of “unboxing” videos that appear frequently online are a demonstration of this phenomenon. The packaging for products shipped via e-commerce must be strong and protective, because of the high numbers of touchpoints during a product’s journey. Logistics are a challenge, especially “the last mile” and delivery to the customer. Corrugated packaging typically includes: excellent cushioning properties; lightweight, slim and strong structures to ensure the safe transit of the product; tai- lor-made solutions for optimal space utilization; and fea- tures such as adjustable sizes due to pre-cuts, automat- ically locking bottoms for easy assembly, tamper-proof locks and resealable packaging for return shipments. As sustainability issues continue to be a huge con- cern for consumers, corrugated packaging offers an eco-friendly packaging solution. It is a 100 percent re- cyclable and biodegradable material; the fibres are re- cycled to make new corrugated packaging, as, on aver- age, a new box contains 88 percent recycled content, and paper fibres can be recycled 25 times or more. Eaglewood Seeks Sales Reps (DJOHZRRG 7HFKQRORJLHV D OHDGLQJ VXSSOLHU RI 6$)( 60$57683(5,25SURGXFWVIRUWKH)/(;2PDUNHWVHHNV ,QGHSHQGHQW )/(;2 VDOHV UHSUHVHQWDWLYHV LQ WKH (DVWHUQ DQG :HVWHUQ UHJLRQV RI WKH 86 WR UHSUHVHQW RXU JURZLQJ SURGXFWSRUWIROLR Please send your inquiries to Petej@eaglewoodtech.com
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ARC International Now Hiring!! Celebrating their 35th anniversary, ARC International is a ZRUOGOHDGHULQWKHIDEULFDWLRQDQGUHPDQXIDFWXULQJRISUHFL - VLRQUROOVDQGVOHHYHV:LWKVWDWHRIWKHDUWSURGXFWLRQIDFLO - ities in both Charlotte, NC and Las Vegas NV, ARC Interna- WLRQDOPDQXIDFWXUHVDIXOOUDQJHRIDQLOR[UROOVDQGVOHHYHV DLUPDQGUHOVFDUERQÀEHUFKDPEHUV\VWHPVJOXHDQGPHWHU UROOVIHHGDQGSXOOUROOVDQGPXFKPRUHIRUWKHÁH[RJUDSKLF SULQWLQJLQGXVWU\ 'XHWRRXUFRQWLQXHGJURZWK$5&,QWHUQDWLRQDOLVQRZVHHN - LQJ LQVLGH DQG RXWVLGH VDOHV UHSUHVHQWDWLYHV &DQGLGDWHV VKRXOGKDYHDZRUNLQJNQRZOHGJHRI)OH[RJUDSKLFSULQWLQJDQG EHFRPSXWHUOLWHUDWH([FHOOHQWFRPPXQLFDWLRQDQGWLPHPDQ - DJHPHQWVNLOOVDORQJZLWKDWWHQWLRQWRGHWDLODUHDOOUHTXLUHG 7KHVH FKDOOHQJLQJ QHZ SRVLWLRQV RIIHU D FRPSHWLWLYH VDODU\ERQXV DQG EHQHÀWV SDFNDJH 4XDOLÀHG FDQGL - GDWHV DUH DVNHG WR VXEPLW D UHVXPH LQ FRQÀGHQFH WR kballenger@arcinternational.com ARC International is an Equal Opportunity Employer Flexo Market News® is published bi-weekly by NV Business Publishers Corporation, in association with Board Converting News®, Corrugated Today® Recycling Markets®, International Paper Board Industry®, Folding Carton Industry®, and Board Converting News International. Marketing and Circulation offices: PO Box 802, Manasquan, NJ 08736-0802, Phone: (732) 245-3702. Subscription Rates in U.S. and Canada $60 per year or $105 for two years. Overseas rate per year $80 USD. Current issue single copies (pre-paid only) $5.00 in U.S. (elsewhere $7.50); add $5.00 per order for shipping & handling. No part of this publication may be trans- mitted or reproduced without permission from the publisher.
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14 January 6, 2020 Flexo Market News
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