Marketing Compliance Guidelines

2025 Ethos Marketing Compliance Guidelines

External Agent Guidelines

 Identify the person or entity that created the website; including the name of the contracted agent, business address, phone number and states where licensed or contracted with Ethos and/or the carrier  Include disclaimer that a contracted agent is an independent producer and not an employee of Ethos or the carrier

DO

 Provide links to the Ethos website for company and product information

 Complete all changes related to products, underwriting, requirements, etc. within 10 working days of being notified by Ethos or the carrier, unless vtnotified otherwise.

 Do not mimic the look of the Ethos website or any competitor. Appearance should be distinguishable

 Website address may not include the name Ethos or any carrier

DON'T

 Do not use the Ethos logo or represent yourself as Ethos outside what is approved and provided by Ethos for external use.

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