School of Management Undergraduate Prospectus 2021

Want to start your own Marketing Consultancy, be part of a Marketing Agency or kick-start your own business? This degree will equip you with the knowledge and skills required to excel within marketing as well as a host of other industries. BSc MARKETING

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The compulsory modules in your first year can help you decide what you will be interested in studying in your second and third years. In the future I'd like to work in digital marketing or social media marketing. I love seeing how successful marketing can help a business grow and succeed.

3 YEARS FULL - T IME 4 YEARS FULL - T IME with a year abroad/ a year in industry

T YP ICAL OFFER: ABB – BBB (or equivalent)

N500 N502 N501 N50F

BSc Marketing

with a Year in Industry with a Year Abroad with a Foundation Year

In addition International Students will need 6.0 (5.5) IELTS. Second year entry available for qualified candidates.

YEAR ABROAD AVAI L ABLE

YEAR IN INDUSTRY AVAI L ABLE

SKILLS ACQUIRED:

PROBLEM SOLVING

COMMUNICAT ION

BSc MARKET ING

DECI S ION MAKING

NEGOT IAT ION

ANALY T ICAL & CRI T ICAL THINKING

TEAMWORK

MODULES STUDIED MAY INCLUDE:

Year 1 Accounting for Business; Managing People; Marketing; Finance for Business; Operations Management; The Global Context of Organisation.

Year 2 Digital Marketing; Consumer Behaviour; International Marketing; Strategic Marketing Planning; Social Aspects of Organisation; Change Management.

Year 3 Marketing Communications; Application Development; Marketing Research; Services Marketing; Social Media Marketing; Final Year Project.

Future Careers: • Media Buyer • Marketing Manager • Brand Manager • PR Account Executive

GET IN TOUCH Email: study@swansea.ac.uk Tel: +44 (0)1792 295111 swansea.ac.uk/som

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Subject to module selections

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