African SMEs’ Performance and Behaviors during COVID-19

regarding”. And it appeared that Business Internet users were mostly concerned about divulgation of information about their clients (140 responses collected), closely followed by concerns over the security of payment information (108 responses collected), then by concerns over the breach of information concerning specs of products and their pricing (94 responses collected) and fnally by the spreading of information of the publicity and advertisement activities (77 responses collected).

Figure 2.57: Information security breach

To identify why Business Internet users have concerns over the security of their information, we prompted them to respond to the statement “I fear that competition might use this information to”:

Figure 2.58: Fear over security breach

It appears to us that the fear from competition imitating the business marketing activities comes as the number 1 fear (107 responses collected), followed by the fear to steal my clients (105


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