Flexo Market News
2018 Trends ( Cont’d from Page 8)
I NTERNET D IRECTORY
as US-based method and Belgium-based Ecover to draw attention to the issue. Procter & Gamble brought this material to the mainstream in the summer of 2017 with limited edi- tion packaging for Head & Shoulders made from re- cycled beach plastic. It is estimated by the Ellen MacArthur Foundation that by 2050 there will be more plastic in the sea than fish. With lobby groups pointing the finger at packaging, brands are right in the firing line. Con- cerns over safe packaging disposal will increasingly color consumers’ perceptions of different packaging types and impact shopper purchase decisions. Only by communicating that a brand is working toward a solution will this growing barrier to purchase be overcome. Collecting waste plastic from the sea to recycle into new packaging can raise consumer awareness but won’t solve the problem. In order to keep plastic out of the sea, a renewed effort towards the circular economy is needed to keep valuable packaging mate- rial in use. Renavigate Brands will look to contemporary packaging for- mats to help reinvigorate those center-of-store aisles less-trafficked by younger shoppers. Shopper habits are changing, both in frequency of shopping and in how consumers navigate the store. Large weekly shopping excursions are being re- placed with more frequent, smaller trips.Young shop- pers are increasingly “shopping the periphery”, visiting the fresh and chilled aisles around the store perimeter and turning their backs on processed, am- bient, and frozen offerings in the centre of the store. One third (34 percent) of US consumers aged 18-34 shop for center store foods most often at grocery stores compared to three in five (62 percent) of those aged 55 and older. Supermarkets are now fighting back by refreshing store layouts to reflect this new mission-based shop- ping style. Now is the time for brands to respond and leverage packaging to refresh the center-of- store experience and earn loyalty among Millennial shoppers. Windows in packaging enable the consumer to in- spect the product, suggest quality, and can be aligned to ‘fresh’ claims in dry/ambient goods. US-based Glory Farms partnered with packaging manufacturer Sonoco to deliver a transparent can with the aim of bringing ‘much needed excitement’ to the canned vegetable aisle. With younger consumers avoiding some areas of
Eaglewood Technologies, LLC www.eaglewoodtech.com
Eaglewood Technologies is the Anilox Roll Cleaning Ex- pert! We are the creators of Laserlox™ Systems, Sanilox™ Systems and Sani-Blast™ Mobile Service. Laserlox™ and Laserlox™ Flexi are the latest technology in anilox roll cleaning. Sanilox™ Systems are the global standard of reli- able, environmentally safe anilox roll cleaning. Sani-Blast™ cleaning service has been cleaning rolls for over 20 years and offers several cleaning options to minimize downtime. Flint Group Flexographic Products develops, manufactur- ers and markets an extensive portfolio of printing consum- ables, including: nyloflex® photopolymer printing plates and processing equipment, and dayCorr® die-cutting blankets and anvil covers. With a strong customer focus, unmatched service and support, and superior products, Flint Group strives to provide exceptional value, consistent quality and continuous innovation to customers around the world. Flint Group www.flintgrp.com
Harper Corporation of America www.harperimage.com
We’ve made ceramic anilox rolls longer than anyone in the world and pride ourselves on being the best in the world. Whether wide web, narrow web, newspaper, or cor- rugated markets, Harper continuously strives to bring new flexographic products and services to the printing industry that will improve the quality of your graphics.
J I MacWilliam Co., Inc. www.jimacwilliam.com
Used equipment for flexible packaging, folding carton, paper, film, foil and non-woven industries. Professional, knowledgeable service for more than 30 years.
KBA-Flexotecnica – Get the Edge www.kba-flexotecnica.com/en/
Flexotecnica’s patented Safe Sleeve Change® system and Speedy Clean® auto washup system are designed to give converters a competitive edge through Flexotecnica’s commitment to research and development. Sales, service and support for Flexotecnica presses is provided by KBA North America, Inc. in Dallas, Texas with U.S. resident technicians, an extensive spare parts inventory and an ex- perienced, dedicated service staff. Mark Andy, Inc. is a leading global manufacturer of nar- row and mid-web printing and converting equipment. The company has a rich history of delivering solutions to in- crease productivity and profitability for the label and pack- aging markets. The company supplies leading global brands including Comco printing/converting machinery, Mark Andy printing/converting machinery and UVTechnolo- gy curing systems and replacement parts. Mark Andy, Inc. is headquartered in St. Louis, Missouri, with sales and dis- tribution offices in France, Switzerland, and the UK. Mark Andy, Inc. www.markandy.com
12 January 8, 2018 Flexo Market News
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