Residential listing packages
30+ interior and exterior photographs Pre-launch consultation & checklist On all major online platforms Localized social media advertising Featured in GH RE Magazine Newsletter sent to 17,500+ SILVER: Core Market Exposure Yard + directional signage 5-10 aerial photographs 2D floor plan
Listing Percent based on list price 3.5% UNDER $150,000 Cost 3% $150,000-$250,000 $250,000-$500,000 2.5% ABOVE $500,000 2% ($1200 VALUE)
Silver is designed for homes that are already market-ready and photograph beautifully as-is. Professional photography and full NWMLS distribution ensures your home appears across Zillow, Redfin, Realtor.com and hundreds of brokerage websites — reaching the 97% of buyers who begin their home search online. Marketing Strategy:
EVERYTHING IN SILVER PACKAGE PLUS ($2500 VALUE) GOLD: High Visibility Marketing
Listing Percent based on list price 4% UNDER $150,000 Cost 3.5% $150,000-$250,000 $250,000-$500,000 3% $500,000-1 MILLION 2.5% ABOVE $1 MILLLION 2%
Landscaping Touch Up Pre-Launch Professional Cleaning Virtual Staging Pre-Sale Home Inspection Professional Move-Out Cleaning Choice of one upgrade (we pay!)
Zillow 3D virtual tour
Custom designed marketing flyer “We’re live” Grand Open House 50x local neighbors “just listed!” postcard
Gold adds immersive marketing designed to capture buyer attention online. Listings that include 3D virtual tours receive up to 87% more views, and listings with video generate over 400% more buyer inquiries, which increases the number of buyers exploring your home and often leads to more showings during the critical first two weeks on market. (Zillow/RE Marketing Studies) Marketing Strategy: Nearly 50% of serious buyer activity happens within the first two weeks of a home hitting the market. Being strategic during this window ensures your home reaches the largest possible audience while buyer excitement is highest. (NAR)
EVERYTHING IN SILVER & GOLD PACKAGE PLUS ($5000 VALUE) EMERALD: Maximum Exposure Launch
Listing Percent based on list price 4.5% UNDER $150,000 Cost 4% $150,000-$250,000 $250,000-$500,000 3.5% $500,000-1 MILLION 3% ABOVE $1 MILLLION 2.5%
Choice of two upgrades (we pay!) Landscaping Touch Up Pre-Launch Professional Cleaning Virtual Staging Pre-Sale Home Inspection Professional Move-Out Cleaning
100x local neighbors “just listed!” postcard Custom stand-alone website Full page spread in GH RE Magazine Lifestyle videography
Marketing Strategy:
Emerald is a full marketing launch designed to maximize exposure and buyer competition. Homes marketed with immersive media such as video, staging, and digital tours can sell up to 31% faster and sometimes achieve stronger sale prices due to increased buyer engagement and competition early in the listing period. (NAR, Hometrack Market Research)
*Commission is negotiable and case-dependent. The above agreement is predicated on a six-month listing contract. Other term lengths are negotiable. Please ask your agent any questions or for more details* If the listing is cancelled by seller, any upgrade(s) shall be paid or reimbursed in full by seller. This is the source of form 18 cancellation fee - they are the same thing. The price to qualfiy for package is determined by agent and is the realistic anticipated sale price, if for some reason the house sells for less (and falls into a different bucket), the package cost/commission do NOT change. *Upgrades are based on a generally well maintained home, if requiring more than common landscaping or cleaning, additional compensation may be required. Your agent will recommend the package and upgrades that best match your home, market conditions, and goals. You are never expected to decide this alone.
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