Sponsor and Exhibitor 2020 Prospectus

10’ x 10’ prime inline booth; one additional complimentary booth staff registration; and two items from the benefits menu on page 24. SILVER $ 5,000

NEW RIBBON WALL Attendees love badge ribbons and visit the ribbon wall multiple times throughout the event. Your logo is prominently displayed on the wall. Conference organizers supply standard ribbons and you have an allotment of spaces to customize and bring your own ribbons. The wall is located in visible, high traffic area in the Marketplace. SHRMSTORE Offering a wide variety of Conference speaker-authored titles, favorite HR books, book signings and HR related swag. Your logo would look great promoting the always crowded, SHRMstore. SILENT AUCTION Located in the Marketplace, the auction is visited repeatedly during the event to check on bids. Hundreds of items are auctioned off throughout the 2.5-day event. All proceeds benefit the Excellence in Education Student Scholarship Fund. SPEAKER /MEDIA LOUNGE High visibility guaranteed when your brand welcomes our exclusive group of 100+ thought-leading industry experts and invited local media. All speakers register in the lounge and use the space during “down-time”. Sponsor is recognized on signage and a special gift with your logo is given to all speakers.

BADGES Conference attendees must wear their badges for admittance to education and networking events. Your full color advertisement encouraging attendees to stop by your booth appears on the back of every badge sure to be seen next to prize tickets for evening events. CONFERENCE PEN All Conference attendees receive a logo’d pen at registration. This pen promotes the following year’s Conference dates and are distributed to all 2,400+ participants and, after the event, your pens are distributed at various HR industry events throughout the year by DallasHR to promote the following year’s Conference. NEW EDUCATION SESSIONS (8 AVAILABLE) More than 100 education sessions in are offered in eight tracks by topic throughout the 2.5-day events. Share your passion for HR knowledge and certification by sponsoring a group of concurrent education sessions. Choose from the following Tracks when reserving your sponsorship:

EXCELLENCE IN EDUCATION STUDENT SCHOLARSHIP Each year, three to four scholarships are awarded to students engaged in their campus SHRM chapter and who are pursuing careers in HR. Help provide funding for these future HR leaders. Sponsor will be mentioned, and logo prominently displayed as the recipients are announced during the Opening General Session. LANYARDS Custom imprinted lanyards featuring the sponsor’s logo are worn by attendees, exhibitors and speakers throughout the conference. Many attendees also repurpose them for their keychains, security badges and other everyday uses, giving your logo reach after the event. (Sponsor logo appears with HRSouthwest Conference logo. HRSouthwest Conference organizers selects and provides lanyards). PUPPY CUDDLING Conference participants love to spend time with our puppies and dogs-in-training in a specially designated area in the Breakroom. This activity helps socialize dogs as they learn to become invaluable canine companions for veterans or for those with physical disabilities. REGISTRATION Every Conference participants’ first stop is registration and your brand will be there to greet them. Includes logo on both full and self-service registration counters, on landing page of Conference website, and logo recognition on attendee registration confirmation emails. SOLD

Business & HR Strategy Employment Law & Labor Relations Global HR HR & Organizational Development Leadership & Personal Development Risk Management Total Rewards Talent Acquisition

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