LAJFSTAJL / LIFESTYLE
media during 2022. It shot to prom- inence after a fake headline claimed that the rapper formerly known as Kanye West and Julia Fox had broken up after she “went goblin mode”. The Twitter user who made up the Fox quote as a joke said that, while the headline was fake, she believes gob- lin mode is a very real phenomenon. It seemingly captured the pre- vailing mood of individuals who re- ject the idea of returning to ‘normal life’, or who rebelled against the in- creasingly unattainable aesthetic standards and unsustainable life- styles presented on social media. The term’s popularity may also be linked to growth among new social media sites like BeReal, where users are invited to post a photo of what- ever they’re actually doing once a day at random. Goblin mode "embraces the com- forts of depravity," wrote The Guard- ian’s Kari Paul in March, attributing the rising popularity of the term to "the third year of the pandemic and the feared launch of World War Three”. The hashtag #goblinmode is often used on TikTok as a way of rebuffing the “be the best version of you" trend, or the tendency to rise early to exercise and drink organic green smoothies – and, of course, to post all the details on social media. This new phrase that’s entered the zeitgeist embraces the comforts of depravity: spending the day in bed while scrolling endlessly through so-
cial media, pouring the end of a bag of crisps straight into your mouth; eating over the sink because you can’t be bothered to put your food on a plate; leaving the house in your pyja- mas and socks just to pick up some- thing from the local shop. It’s about a complete lack of aesthetic. Because why would a goblin care what they look like; why would they care about presentation? The trend represents a direct de- parture from the hyper-curated “cot- tagecore” influence of the early days of the pandemic, which was a stand- out trend of 2020 that included pastel colours, rural landscapes and show- casing wholesome homemaking skills like baking and embroidery. But as the pandemic grinds on endlessly, and the chaos of current events wors- ens, people feel cheated and have re- jected such goals. The term took off as pandemic fatigue eliminated the need to keep up appearances. Call it a vibe shift or a logical pro- gression into nihilism after years of pandemic induced disappointment, but goblin mode is here to stay. And why not? Who were we trying to im- press anyway? As one #goblinmode audio says: “If you can’t handle me in goblin mode, you don’t deserve me at my best”.
Opsednutost perfekcionizmom i samousavršavanjem zaista može biti veoma iscrpljujuca The culture's obsession with perfectionism and self- improvement can be very exhausting
mrzi da stavite hranu na tanjir. Ili izađite iz kuce u pidžami i čarapama samo da biste uzeli nešto iz kioska. Radi se o potpunom odsustvu este- tike. Jer zašto bi goblina bilo briga kako izgleda? Zašto bi goblinu bilo stalo do prezentacije? Ovo zapra- vo predstavlja direktan odmak od uticaja „cottagecore“ trenda iz ra- nih pandemijskih dana 2020, koji je uključivao pastelne boje, rural- ne pejzaže i korisne veštine kucne izrade kao što su kuvanje ili vez. Ali kako je pandemija potraja- la a haos aktuelnih događaja bivao sve gori, ljudi su se osetili prevare- nim i počeli da odbacuju takve ci- ljeve. Termin je uzeo maha pošto je pandemija eliminisala potre-
bu da non-stop brinete o svom izgledu. Nazovite to promenom vibraci- je ili logičnom progre- sijom u nihilizam nakon
godina razočaranja izazvanog pan- demijom, ali goblinski mod je tu da ostane. A zašto ne bi? Kog smo uopšte pokušavali da impresioni- ramo? Kao što jedan #goblinmode kaže: „Ako ne možete da se nosi- te sa mnom kao goblinom, ne za- služujete me ni kad sam u najbo- ljem izdanju.“
92 | Goblinski režim » Goblin mode
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