The Decision Economy
DECISION ECONOMY “Businesses have shown that they can grow through disruption, increase productivity, innovate and create jobs. What is holding many firms back is the time it takes to reach a decision when conditions are uncertain, information is imperfect and stakes are high. Decision-making capability is worth approximately £13.7 billion of additional GVA each year. This is why decision speed has become a source of competitive advantage. Firms that build capability to make judgements will adapt and invest when others hesitate. This is the opportunity of the Decision Economy. The UK mid‑market sits at the heart of the economy and at the heart of FRP. These businesses are operating in an environment shaped by volatility and opportunity in equal measure. Our purpose is to support leaders at those moments that matter, helping them make better and faster decisions so they can protect value, create growth and deliver the best possible outcomes for their organisations. Better and quicker decision‑making has real value at scale, for individual businesses, for their stakeholders and for the wider economy. That is the opportunity of the Decision Economy.” The findings of The Decision Economy point to a simple but under- recognised truth. Across the mid-market, performance is shaped not just by what decisions are taken but by when they are taken.
Geoff Rowley Chief Executive Officer
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