Recruiting

RECRUITING

Esper, Tom

Inspire & Hire Index

Great Recruiting Plan Recruiting Plan Best Practices Sample Recruiting Plan Online Recruiting o Recruiting.com o YaSabe o HTML Craigslist

o Craigslist/Indeed/ZipRecruiter o Facebook

Display and Print Recruiting

o Phone Number Tear Off o MM Car Photo o Craigslist Photo Version 1 o Craigslist Photo Version 2

o Maid For This Recruitment Door Hangers o Maid For This Recruitment 4X6 Postcard o Maid For This Recruitment Display Ad o Sample HSP Recruitment Ad – English Template o Sample HSP Recruitment Ad – English o Sample HSP Recruitment Ad – Spanish Template o Sample HSP Recruitment Ad – Spanish o Open House Template – English o Open House Template – Spanish o Sample HSP Recruitment Ad #2 – Template o Sample Word Only Ads Office Culture o Posters

o Interviewing o Environment o Meetings o Events/Celebrations

Incentives o QC

o OTC o PC o Sales o Attendance o Compliments o Star Board Extra Incentive o Google Reviews

Great Recruiting Plan With unemployment rates peaking around 2010 and steadily declining, Molly Maid owners find themselves in a tough position when it comes to recruiting staff. The pool of active job seekers and applicants is getting smaller and smaller. The only bright side to this equation is that your competition is faced with the same challenges. It’s now time to separate yourself from these competitors and make sure that you have a great recruiting plan. Recruiting employees is very similar to a solid marketing plan. You will want to spend the time up front putting together a strategy that makes sense for your business and then set it in motion. You won’t do your business any favors by continuously turning this plan on and off depending on the time of year. Sure, you might make adjustments, but you should never turn the switch off. When it comes to your recruiting plan keep these three pieces in mind: ing Employees This is the part of the plan that is focused on finding employees in order to let them know you’re looking to hire. Potential employees must see your advertisements when they aren’t necessarily looking. You are telling and selling to them that they want a job. o A-Frame Signs o Flyers/Phone number tear-offs o Magnets on your cars o Business cards ready to hand out to people  Being When a potential employee is looking for a job, can they find you? This is a critical piece due to the fact that all will be lost in your efforts if future employees simply cannot find you when searching. A large portion of your budget is typically spent in this category. o Recruiting.com o YaSabe o Facebook o Craigslist  ing Employees After recruiting your employees the growth of your business will depend on your ability to keep your business fully-staffed. Just like a poor PC rate with customers, high turnover and the inability to maintain your staff can wreak havoc on your operations. Being honest and self- aware are keys to understanding how much improvement is needed. o Office culture  Office appearance and organization  Posters  Overall environment – positive and employee-centric  Meetings/Celebrations o Incentives/Bonuses  One-time clean conversion bonuses  PC rate bonuses  Sales incentives This Inspire & Hire document is designed to put all of your recruiting needs at your fingertips. The plan is to utilize this tool as a living and breathing document with quarterly updates. Feel free to share your personal tips and stories if you would like something added to this booklet. 

Recruitment Plan Best Practices

TIME IS OF THE ESSENCE

 You do not have time to NOT hire- never say I am too busy to do an interview. How else will you get new people?  Never stop hiring, even if you think you are fully staffed. You can lose people as fast as you hire them. PLUS- you can begin to hold people accountable. Always remember the Bell Curve.  The person receiving internet applications should be the most available to make phone calls immediately. That person will not always be the owner. Make sure it is THEIR email address used for any contact information. OFFICE LOCATION  Your office location should be near the Staff- make it easy for them to get to work  Plot the location of your staff to find that best spot  Be near a bus stop

VARIATION IN YOUR PLAN

 Use a variety of methods- people search for jobs in many different ways  Online Recruiting  Display/Print Recruitment  DON’T LOSE YOUR NEW RECRUITS…..  Have a Friendly and Welcoming Office Environment  Offer Achievement Based Incentives

OVERALL NOTES

Stick to your plan- follow through is key

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 Advertise the perks of the job wherever you can ex. No nights No weekends  Have extended hours- check your local unemployment rate- most you are looking for already have a job  Be ready for the interview- 1 st impressions count. They are interviewing you too

Sample Recruiting Plan

The goal of a solid recruiting plan is to make sure that your business is successfully represented in each of the 4 main recruiting categories. See below for a Sample Recruiting Plan .

Recruiting Plan – Molly Maid of Born to Hire

Online Presence 

Recruiting.com o

Running 3 ads  CSR 

HSP – English HSP – Spanish

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Each ad has pre-screen questions 

o

What is the best number to reach you?

 Are you legally eligible to work in the US?  Are you available to work Monday through Friday?  What is your address?

o The owner holds themselves accountable to follow up with all candidates and checks email regularly.  Facebook o Owner has posted a fun recruiting video on Facebook showing what a great culture this business has for its employees.

Display and Print Presence 

This office currently has their A-Frame displayed outside of their office  They have put a print ad in their local classifieds  A Phone Number Tear Off Flyer was recently put up in the local laundry mat and grocery store

Office Culture 

20 minute weekly meetings are held on Wednesday  A recent paint job was performed to make it feel more inviting  They just posted pictures on the corkboards from the recent office party at the bowling alley

Staff Incentives 

This office just started a OTC conversion bonus  Rewards are handed out for Listen 360 10/10 scores

Online Recruiting

Online recruiting helps to maintain a consistent message in your territory. And that message is you always want to be front and center when a potential employee is looking for a job. Online recruiting is the tool that will help these employees FIND YOU . Molly Maid offers a variety of sites to fit your needs and you’ll want to engage in these consistently.

Best Practices

Listed under each category

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Recruiting.com

DESCRIPTION

One of our strongest online campaigns

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 Connects your business to jobs.mollymaid.com, indeed.com, and jobbing.com  Can place ads in English or Spanish  Can have prescreen questions to ensure the best-suited candidates apply  Can edit and clone ads quickly and easily BEST PRACTICES  Make your job titles and key words recognizable and searchable ( ex.- use maid, not HSP and job opening, not position)  Make your job descriptions clear and concise.  Post/udpdate ad every 2-4 weeks for optimal placement  Make a resume optional  Receive applicants and do interviews between 8-5 with additional times available by appointment (The people you want to hire already have a job- you need to be available when they are)  Call all applicants immediately SUPPLEMENTAL DOCUMENTS

 Sample Job descriptions that have a high percentage of views  HTML Craigslist Ad Webinar  Recruiting.com Training Webinar  Recruiting.com Training Webinar 2

Vendor Support

Franchise Consultant 734-822-6370

Recruiting.com Training Videos

Recruiting.com Training Webinar Video #1

Recruiting.com Training Webinar Video #2

Recruiting.com Training Webinar (Re-Posting a Job)

Sample Ad 1

Do you want to be part of an organization that values teamwork, integrity, and responsibility, while giving back to the community and having fun? If so, consider a career with Molly Maid! At Molly Maid, we pride ourselves on making a difference in our customers’ lives by providing high- quality home cleaning services from a name you can trust. We’ve been cleaning homes for over 30 years and know that our focus on great customer service and taking care of our employees will always be our priority.

Molly Maid House Cleaner, Housekeeper Requirements:

o Likes to clean (no experience necessary- we will train you) o Great attitude- professional and positive o Reliable and hard working o Comforable working on your own, but able to work well with others when needed.

The next step in building a rewarding and challenging career by applying today!

Sample Ad 2- Includes Spanish

MAID POSITIONS

Excellent Opportunities No experience required. No car required. No weekends / no nights / no holidays, good pay, immediate hire for good hard working and reliable people. Full Time Positions. Paid training. Valid Arkansas driver's license preferable. MOLLY MAID (4501 Crystal Hill Road, North Little Rock, AR 72118 (501) 758-9996). AYUDA PARA LIMPIEZA Excelente Oportunidad No Se Requiere Experiencia. No necesita carro. No trabajamos noches/Ni días festivos Buen Pago. Contratacion inmediata. Posiciones Disponibles De Tiempo Completo. Pagamos el entrenamiento. Licensia de conducir preferible. MOLLY MAID (4501 Crystal Hill Road, North Little Rock, AR 72118 (501) 758-9996). Do you love to clean? If the sound of a vacuum gets you revved up and you live for that squeaky-clean feeling, chances are you'd make an awesome maid/cleaning professional at Molly Maid. Whether you work as a maid, housecleaner or housekeeper, you will be scrubbing, sweeping and folding your way into a brighter, cleaner world! Take your passion for cleaning to the next level at Molly Maid! Our employee-focused culture is the heart of our organization and we love to recognize our employees for their hard work through our Excellence in Action Award and All Star Hall of Fame. Recognizing individual achievement is so important to our entire Molly Maid system. Learn more about our current opportunities. Molly Maid House Cleaners, Housekeepers Requirements:

 Likes to clean (no cleaning experience required - we can train you and pay you for it!)  Great attitude - professional and positive.  Reliable and hard working.  Comfortable working on your own, but able to work well with others when needed.  Valid Arkansas Driver’s License

Start building a rewarding and challenging career by applying today!

Sample Ad 3

We offer 30 to 40 hours a week, Monday through Friday, no nights, no weekends, no major holidays, Great weekly pay and tips, paid training, and a family culture. Compensation ranges an average of $350- $450 a week. We provide all the cleaning supplies, equipment, and transportation to and from our customers' homes. You've probably seen the blue & pink Molly Maid cars around town. Cleaning experience is not necessary as we provide paid training. Come out and meet us! Accepting applications between Monday and Friday, 9:00 AM to 4 PM. Must have a valid driver’s license and be legally able to work in the US to apply.

YaSabe

DESCRIPTION

 A recruiting program targeting the Hispanic population  Helps track and manage applicants  Sends immediate responses to applicants via text- communicates via smart computer to applicant  Sends auto reminders for scheduled interviews

BEST PRACTICES

 Get familiar with dashboard (where applications are stored)  Determine when to launch a media campaign to attract applicants (only one month obligation) if organic leads are not showing up later  Make sure on dashboard you have enough open availability for interviews

Vendor Support

YaSabe

Azim Tejani

703-725-3101

HTML Craigslist

DESCRIPTION

 A vibrant, up-to-date looking ad with Molly Maid pictures  Can place ads in English and Spanish  Links to your recruiting.com ad  Is competitive with how the competition is advertising  Home Office can set it up for you

BEST PRACTICES

 Have “Office Hours” and “Job Applications Accepted” hours be between 8-5. (The people you want to hire already have a job- you need to be available when they are)  Repost every 2-4 weeks for optimal placement

SUPPLEMENTAL DOCUMENTS

Example of an ad in English Example of an ad in Spanish

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Franchise Consultant 734.822.6370

HTML Craigslist Training

HTML Training Video

HTML Code English Craigslist Ad

HTML Code_EnglishCraigslist Ad.docx

HTML Code Spanish Craigslist Ad

HTML Code_Spanish Craigslist Ads Revised 12.8.16.docx

HTML Craigslist Ad Instructions

HTML Craigslist Ads_Instructions.pdf

HTML Craigslist English

IMMEDIATE OPENINGS AVAILABLE. Molly Maid of XXX is hiring NOW!

We're looking for reliable, hard-working, friendly, and professional people to clean homes around the XXXX area in XXXX, XXXX, XXXX, XXXX, XXXX, XXXX and XXXX.

Why Molly Maid?

No cleaning experience required! Comprehensive, paid training! Great wages can be earned! Company car while you work! No nights or weekends! Kid-friendly work hours! Holidays off with your family! A great work environment!

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Job Requirements:

Hard-working and reliable Likes making customers happy

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 Available Monday through Friday XX:XXam-XX:XXpm  Willing and able to work in homes that have pets

Important Criteria:

 Must be legally authorized to work in the United States

Click here to get started TODAY!

CALL US TODAY TO ARRANGE AN INTERVIEW! XXX-XXX-XXXX

Walk-in interviews are available at our office Monday through Friday from XX:XXam -- XX:XXpm.

Molly Maid of XXXX XXXX Street Name Here Suite XXX City, ST XXXXX (XXX) XXX-XXXX

Each Molly Maid location is independently owned and operated, and responsible for its own employment related decisions.

Keywords: home cleaning, home cleaning jobs, house cleaning, house cleaning jobs, house keeping, house keeper, house keepers, housekeeper, housekeeping, housekeepers, maid, maids, job, jobs, limpieza, limpiador, molly maid, molly maids, limpiar, mucama, camarera, cleaning team, full time, full-time, job, contract, gig, skill, trade, hotel, hospitality, flexible job, cleaning job, housekeeping job, house keeping job, home cleaner

Craigslist Indeed ZipRecruiter/CareerBuilder

DESCRIPTION

 An ad placed on any job site, bought independently by an owner  Affordable prices (CareerBuilder is a ProTradeNet Partner)  These internet programs are utilized regularly by people seeking hourly wage jobs

BEST PRACTICES

 Personalize your introduction- say Molly Maid immediately  Use MLY pictures- can get samples from the Library  Keep your job description simple  Be sure to mention the highlights of working for Molly Maid- no nights, no weekends, etc.

SUPPLEMENTAL DOCUMENTS

 Example of an individually placed ad by Brian LaFerriere https://detroit.craigslist.org/okl/lab/6005829697.html  Sample of HSP Ad #1- English Template  Sample Photo- Molly Maid Craigslist Car- Photo  Sample Photo- Molly Maid Craigslist People Version 1

Facebook

DESCRIPTION

Use Facebook as a recruiting tool Qiggo has a recruitment program

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BEST PRACTICES

 Have employees post that you are hiring  Offer a strong referral program with bonus  Post pictures- demonstrates a positive work environment and culture  Post perks of the job

SUPPLEMENTAL DOCUMENTS

 Molly Maid of Greater Little Rock, Rebecca Nash, Pedro Silva, and Michael Silva-Nash - https://www.facebook.com/MollyMaidArkansas/

 Molly Maid of North, South, and West Indy, Becky and Ricky Clevenger

https://www.facebook.com/search/top/?q=molly%20maid%20of%20in dianapolis

Jennifer Gregory 734.822.1750

Print and Display Materials

Description Print recruiting helps to maintain a consistent message in your territory. And that message is that you are always looking for qualified candidates. Print and display are the tools that you will utilize to help FIND employees , as we discussed at the beginning of this book. Molly Maid offers a variety of materials to fit your needs and you’ll want to rotate these from time-to-time. Best Practices We all benefit from shared information. Below are examples that have been successfully used by Molly Maid owners over the years. If you have something you would like added to the list feel free to let us know.  Putting flyers around community announcing Open House for Hiring  Now Hiring! Magnets on autos  Posting Phone Number Tear-Off Flyers in laundry mats and grocery stores  Posting Phone Number Tear-Off Flyers in Hispanic grocery stores  Door hangers in Hispanic communities  Posting Now Hiring Flyers at the bus station and bus stops  Passing out business cards when meeting potential employees in the community. If you receive great service, why not try to recruit that individual?  Putting out A-Frame sign. This could be in front of your office or a little bit down the street. Be mindful of local restrictions regarding signs.  Look for local hot spots for hiring boards. Unemployment offices, churches, libraries, college campuses.  Take print information to a local job fair. Bring applications with you in order to interview immediately.

Vendor Support (Print Materials)

Spectrum

Kendall McComis

(800) 225-7947

www.spectrumprinters.com/mm/

The following pages are your resources for your print and display library. Molly Maid will update this as needed.

Phone Number Pull Off Tab

English Spanish

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MM Craiglisti Car Photo

MM Craigslist People – Version 1

English Spanish

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MM Craigslist People – Version 2 (Apply Now)

English Spanish

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Maid For This Recruitment Display Ad  English  Spanish Maid For This Recruitment Door Hanger  English  Spanish Maid For This Recruitment 4X6 Postcard  English  Spanish

A-Frame Specs

Sample HSP AD #1 - English  Template  English Example Sample HSP Ad #1 – Spanish  Template  Spanish Example

Open House Template  English  Spanish

Sample Ad #2

Sample Word Only Ads

Print Recruiting Materials

Phone Number Pull Off Tab

English https://team.mollymaid.net/marketingmaterials/Materials/MaidFor This_Recruitment_OnePage_RemovablePhoneNumber.pdf Spanish https://team.mollymaid.net/marketingmaterials/Materials/MaidFor This_Recruitment_OnePage_RemovablePhoneNumber_Spanish.pdf

MM Craigslist Car – Photo

https://team.mollymaid.net/marketingmaterials/Materials/MM_ Craigslist_Car.jpg

MM Craigslist People – Version 1

English https://team.mollymaid.net/marketingmaterials/Materials/MM_ Craigslist_People.jpg Spanish https://team.mollymaid.net/marketingmaterials/Materials/MM_ Craigslist_People_Spanish.jpg

MM Craigslist People – Version 2 (Apply Now)

English https://team.mollymaid.net/marketingmaterials/Materials/MM_ Craigslist_People2.jpg Spanish https://team.mollymaid.net/marketingmaterials/Materials/MM_ Craigslist_People2_Spanish.jpg

Print Recruiting Materials

Maid For This Recruitment Display Ad

English https://team.mollymaid.net/marketingmat erials/Materials/MaidForThis_Recruitment_ DisplayAd_English.pdf Spanish https://team.mollymaid.net/marketingmat erials/Materials/MaidForThis_Recruitment_ DisplayAd_Spanish(Mexican).pdf

Maid For This Recruitment Door Hanger

English https://team.mollymaid.net/marketingmaterials/Materials/MaidForThi s_Recruitment_Doorhanger_English.pdf Spanish https://team.mollymaid.net/marketingmaterials/Materials/MaidForThi s_Recruitment_Doorhanger_Spanish.pdf

Maid For This Recruitment 4X6 Postcard

English https://team.mollymaid.net/marketingmaterials/Materials/MaidF orThis_Recruitment_4x6Postcard_English.zip Spanish https://team.mollymaid.net/marketingmaterials/Materials/MaidF orThis_Recruitment_4x6Postcard_Spanish.pdf

A-Frame Sign Specs

Sample HSP Ad #1 – English Template Come Join the MOLLY MAID Team

We offer full time, Monday through Friday, no nights, no weekends, and no major holidays.

Great pay and tips, paid training, and a family culture. Compensation ranges an average of $ - $ a week.

We provide all the cleaning supplies, equipment, and transportation to and from our customers' homes. You've probably seen the blue & pink Molly Maid cars around town. No need to use your car!

Cleaning experience is not necessary except the common sense of cleaning your own home. Come out and meet us.

Must have a valid driver’s license/clean driving record, pass a background check and legally eligible to work in the United States

Now Accepting Applications Monday - Friday, AM to PM

Molly Maid

Sample HSP Ad #1 - English Template.docx

Sample HSP Ad #1 - English Come Join the MOLLY MAID Team

We offer full time, Monday through Friday, no nights, no weekends, and no major holidays.

Great pay and tips, paid training, and a family culture. Compensation ranges an average of $350 - $450 a week.

We provide all the cleaning supplies, equipment, and transportation to and from our customers' homes. You've probably seen the blue & pink Molly Maid cars around town. No need to use your car!

Cleaning experience is not necessary except the common sense of cleaning your own home. Come out and meet us.

Must have a valid driver’s license/clean driving record, pass a background check and legally eligible to work in the United States

Now Accepting Applications Monday - Friday, 10 AM to 12 PM

Molly Maid 22122 Ventura Blvd. Woodland Hills 818-716-5568

Sample HSP Ad #1 - English.docx

Sample HSP Ad #1 – Spanish Template Únete al Equipo MOLLY MAID

Ofrecemos tiempo completo de lunes a viernes, no fines de semana, noches o días festivos. Gran paga más propinas, entrenamiento pagado, y ambiente familiar. Sueldos varían en promedio entre $ y $ a la semana. Proveemos todos los productos, equipos y transporte hacia las casas de nuestros clientes. Seguramente has visto el auto azul con rosa de Molly Maid por toda la ciudad. No necesitas usar tu auto!

No es necesario tener experiencia de limpieza solo tener sentido común al limpiar tu propia casa. Ven y conócenos.

Se requiere licencia válida de manejo, historial limpio de manejo, un historial criminal limpio y poder trabajar legalmente en los Estados Unidos.

Estamos Aceptando Aplicaciones Ahora Lunes-Viernes, AM a PM

Molly Maid < Teléfono >

Sample HSP Ad #1 - Spanish Template.docx

Sample HSP Ad #1 - Spanish

Únete al Equipo MOLLY MAID

Ofrecemos tiempo completo de lunes a viernes, no fines de semana, noches o días festivos. Gran paga más propinas, entrenamiento pagado, y ambiente familiar. Sueldos varían en promedio entre $400 y $600 a la semana. Proveemos todos los productos, equipos y transporte hacia las casas de nuestros clientes. Seguramente has visto el auto azul con rosa de Molly Maid por toda la ciudad. No necesitas usar tu auto!

No es necesario tener experiencia de limpieza solo tener sentido común al limpiar tu propia casa. Ven y conócenos.

Se requiere licencia válida de manejo, historial limpio de manejo, un historial criminal limpio y poder trabajar legalmente en los Estados Unidos.

Estamos Aceptando Aplicaciones Ahora Lunes-Viernes, 9AM a 3PM

Molly Maid 1517 Ritchie Hwy, Suite 102 Arnold, MD 21012 410-349-8080

Sample HSP Ad #1 - Spanish.docx

Open House Template

Open House Come By and Meet Us!

< Day>

We offer full time, Monday through Friday, no nights, no weekends, and no major holidays.

Great pay and tips, paid training, and a family culture. PTO days, or vacation days.> Compensation ranges an average of $ - $ a week. We provide all the cleaning supplies, equipment, and transportation to and from our customers' homes. You've probably seen the blue & pink Molly Maid cars around town. No need to use your car!

Cleaning experience is not necessary except the common sense of cleaning your own home. Come out, we’d like to meet you!

Molly Maid

Open House Template.docx

Open House Template - Spanish Puertas Abiertas

Ven y Conócenos

Ofrecemos tiempo completo de lunes a viernes, no fines de semana, noches o días festivos.

Gran paga más propinas, entrenamiento pagado y ambiente familiar. TFP (tiempo fuera por asuntos personales), o días de vacaciones. Sueldos varían en promedio entre $ y $ a la semana. Proveemos todos los productos, equipos y transporte hacia las casas de nuestros clientes. Seguramente has visto el auto azul con rosa de Molly Maid por toda la ciudad. No necesitas usar tu auto!

No es necesario tener experiencia de limpieza solo tener sentido común al limpiar tu propia casa. Ven a vernos, nos gustaría conocerte.

Molly Maid

Open House Template - Spanish.docx

Sample HSP Ad #2

Come Join the MOLLY MAID Team

Earn up to XXX week, no weekends. We offer full time, Monday through Friday, no nights, no weekends, and no major holidays. Great pay and tips, paid training, and a family culture. Compensation ranges an average of $ - $ a week. We provide all the cleaning supplies, equipment, and transportation to and from our customers' homes. You've probably seen the blue & pink Molly Maid cars around town. No need to use your car! Cleaning experience is not necessary except the common sense of cleaning your own home. Come out and meet us. Must pass a background check and legally eligible to work in the United States. Now Accepting Applications Monday - Friday, 9:00 AM to 2 PM Molly Maid

Sample HSP Ad #2.docx

Sample Word Only Ads

Short Ads WANTED : residential home cleaners, average wkly pay <$X- $X>. Apply in person, Saturday, , ,

MOLLY MAID is now hiring 4 residential home cleaners. Training, company car and uniform provided. Apply in person at

, .

Necesite los limpiadores de la casa, Lunes-Viernes, apliqúese en persona. MOLLY MAID,

, .

Tired of working retail hours? We would be too! Work M-F, for the leader in residential home cleaning. MOLLY MAID is locally owned and needs great people! Apply in person at

, .

A more detailed ad Consider A Change . Join the team at Molly Maid

Our customers describe our successful employees as mature individuals who are efficient with energy and common sense, caring, courteous, honest, and professional.

If that sounds like you and you are looking for full time work, we have an opportunity for you! We offer 28 to 38 hours a week, Monday through Friday. No nights or weekends, great pay,tips, paid training, and a family culture.

Consider a change. You’ve probably seen our blue and pink Molly Maid cars around town.

No experience necessary except the common sense of cleaning your own home. Waitresses, day care and nursing home employees desiring weekday and daytime hours usually do very well working here.

We provide all the supplies, equipment, and transportation to and from our customers’ homes. You provide your own transportation to and from work.

REQUIREMENTS: Must be available from , Monday through Friday Must pass a thorough criminal background check-No felony convction Must have the physical stamina to clean 14-18 houses a week with a partner

Apply in person at

We accept applications Monday-Friday from

Call and ask for at Visit us at www.MollyMaid.com for more information

Compensation averages <$x-$x> per week

Office Culture

Description Change the Culture, Change the Game. Corporate Culture Survival Guide. The Culture Secret. These are just a few examples of the thousands of books written on the importance of your office culture. One of the crucial components to your Great Recruiting Plan is to KEEP your employees. Analyzing the time and energy put into training and interviewing can make your head spin. Keeping your employees longer will help to make sure that your efforts are rewarded.

Best Practices

It’s no surprise that businesses with low turnover have an easier time growing sales. Look at the list below to see if you have any opportunities.  Host weekly meetings to keep the staff informed  Celebrate birthdays, anniversaries and other special events once a month. Bring in a Costco cake at one of your weekly meetings to celebrate all of the occasions.  Recognize and reward customer compliments. Hand out $$ or lottery tickets for great Listen 360 scores or for customer praise.  Recognize the Employee of the Month. Allow them to have a special parking spot when possible.  Properly train your people to give them the confidence to succeed.  Hold employees accountable. Your hard-working staff will appreciate this!  Teach your employees how to make more money.  Play team building games during your meetings.  Showcase Molly Maid posters throughout the office  Create picture boards detailing employee length of employment. Place pictures of 1 year staff together, 2 year staff together, and so on.

Vendor Support (Print Materials)

Spectrum

Kendall McComis

(800) 225-7947

www.spectrumprinters.com/mm/

Office Posters

A great addition to any office. Frame these Molly Maid posters to add a clean, fresh look to your office. These posters will also give you talking points with your staff during orientation tours.

Anniversary Poster

https://team.mollymaid.net/marketingmaterials/Materials/MM_3 0Years_Anniversary.pdf

Cars and Maids

https://team.mollymaid.net/marketingmaterials/Materials/MM_Ex traordinary_CarsandMaids.pdf

Uniform

https://team.mollymaid.net/marketingmaterials/Materials/MM_ WithoutYou_Uniform.pdf

Interviewing Having an aggressive interviewing plan will help to maintain your staffing. Maintain a healthy open time-frame for interviews. You don’t have the time to NOT interview. Make yourself available for interviews all day. You may also consider allowing additional times later at night and on the weekends. You may have people that want to apply but they are currently employed and cannot fit into your tight interview schedule. It’s easy to become enchanted with anyone that walks through your door. You will do yourself a favor by having a consistent plan with your interviews. This can be accomplished with a set of Interview Questions and with a standard Interview Presentation .

See below for various interview forms:

Employee Interview Forms

Employee Interview Form.doc

Employee Interview Presentations

Employee Interview Presentation.doc

Employee Interview Presentation - Spanish.doc

Illegal Questions

Illegal Questions.doc

Office Environment Close your eyes and think of Google, Apple or even eBay. What comes to mind? Most likely you’ll think of a company with goliath sales and an office full of slides, napping pods, break rooms overflowing with free food and even a theatre as a meeting room. There’s no expectation for a Molly Maid office to have this type of budget, but it does beg the question “what CAN we do in our office?”

The office environment encompasses many avenues. See below for a list of options for your office:

Warm and Friendly 

Is your office inviting? Would you feel comfortable hosting an owner meeting and showing off your building? Maybe a fresh coat of paint and some decorations would go a long way.  Do new applicants feel a sense of community when they enter the front door? It’s their first impression of what it will be like to work for you, make sure it’s a great one.  Do you have outdated items on the wall? Maybe there are old decorations from Christmas still showing or its April and those Valentine’s Day hearts are still pinned to the cork board. A clean office says that you’re professional. The opposite is also true. If you could star in the show “Hoarders” you might want to consider asking for help. Maybe you need to call Molly Maid? Hold your staff, and yourself, accountable to keep your place well- maintained and presentable.  Organization is the twin to cleanliness. When we train our HSPs to clean homes we emphasize on organizing as well. A home/office that is well organized FEELS cleaner to those working within its walls. Are you showcasing the current employees in your business? It can be difficult to stay on top of this, but the work will pay dividends. Putting photos on the wall is a fun way to celebrate with your staff. However, if the pictures are old, outdated and of employees that no longer work there, you’re simply reminding everyone that there’s no expectation that they’ll be around for the long haul.  A great way to showcase employees is by their longevity. Group employees together by their years of service. For example, make a stars that say “1 year”, “2 year”, “3 year” and so on. Under these stars pin your employee pictures. As they stay longer they will be moved to the next star. It’s a wonderful way to get a snap shot of your employee longevity.  Post photos for doing a great job, or of anniversaries and birthdays. See below some examples of different offices:

Clean and Organized 

Current Photos 

Office Boards/Postings

Meetings One of the most important rules about meetings is to “make them count!” The majority of people would rather skip a meeting all together than attend a meeting that doesn’t really matter. Be organized and have a purpose.  Start your meetings at a specific time  Encourage others to partake in the meeting. For example, have the quality manager discuss hot topics or have the estimator talk about customer expectations.  Make your meeting interactive. This will keep employees engaged and on their toes.  Teach employees their role in the business and how they directly impact the customer experience.  Hand out rewards, awards and food  Thank your team! Events/Celebrations Remember that you set the tone for your business. You cannot discuss celebrating and fun if these are not items that you take seriously. There’s a balance between having fun and holding employees accountable. You can do both.  Once a month celebrate with a large cake for all birthdays and anniversaries since last month’s cake. This way you don’t risk inadvertently missing someone.  Reward employees for Listen 360 feedback. Some offices will hand out $1 lottery tickets to employees for every 10/10.  Host office parties for Christmas or mid-summer. Take pictures and post the smiles on everyone’s faces.  Make a big deal out of someone being promoted. Talk about it during your meetings and celebrate as a group. The promotion of an employee is a reminder to everyone that you can have a career with Molly Maid.  Live the Code of Values. When someone upholds a Code of Value, make a big deal about it. Help others understand the importance of their actions.

Incentives

Description

These are programs utilized to motivate and encourage the HSPs and Office Staff to perform with more productivity and keep them engaged. Many studies have shown that businesses that offer incentive programs bring in more revenue than those that don’t. Best Practices  Create different types of programs- people respond differently to individual and team-based incentives  Make the prize significant to the HSPs- are they interested in money? Gift cards? Food?  Follow through with the prize and give it out in a timely fashion  Create hype around the office by always talking about it- creates buy-in and motivation to participate and try to win  Celebrate the winners- often people respond well to recognition- talk about at meetings or post on the office walls

Motivation

Hard Work

More Money for All

Quality Control

Thank you Kathleen Laslo for this program- QC - Our Field Supervisor brings with her $1.00 candy, or hand lotion or sanitizer, chap stick, etc. and when she does quality checks and someone scores REALLY high or if they are getting a recheck and show improvement they get something from the Field Supervisor. This makes is more fun for the Field Supervisor and the HSP so they are not looking negatively on getting quality checked. QC - ALSO, if a customer calls before we call them and give a praise to a team or HSP they get a "flower" (this is a piece of paper that we hang on the wall for all to see. This piece of paper goes with the seasons. For instance we buy snowflakes, birdies, flowers, leaves, hearts, etc. from a school supple store that teachers use for bulletin boards and write the compliment on them. They are nice changes and make the office cute.) Anyway, if the customer calls us we write of the piece of paper "card" on the paper. This means at the next meeting the HSP's each get a $5.00 gift card to either McDonald's or Subway or Starbucks. If "card" is not written on the piece of paper they get a snack size piece of candy. If the HSP gets 5 cards in a month they ALSO will receive a $25.00 gift card to a gas station, or grocery store, or a restaurant, or Bath & Body Works, etc. OTC Conversion

Thank you Dave Reza for this program-

At the time of the one-time-clean an estimate folder is given or left for the customer. It includes our maid list of cleaning items, our customer service policies, the Molly Maid cleaning plan pamphlet and regular pricing for weekly and bi-weekly service. We follow up on the next day to see if the OTC went well and if they would be interested in regular service. We also offer a $50 coupon over the next three cleans to lower the price for the next three cleans.

The bonus is $25 each for the maids if the OTC customer switches to regular service. My CSR also is given $10 to convert the customer when she makes the phone call.

Thank you Harry Young for this program-

$100 – Tent Card Bonus – Do a High Quality Cleaning and leave a tent card and the customer takes ongoing service, you get $100 per team after 3 rd regular clean.

PC Rate

Thank you Sunny and Amita Gupta for this program-

When our PC rate was going up early last year, we started tracking the last 8 week PC rate and started rewarding each RM $10/week if their PC rate was less than 2%. RM is responsible for the clean and sometimes the partner may not be fixed on the team. So, we can't give it to the partner. They should also have NO reclean/complaint/PC in the week they earn it. We post these numbers for ALL RM on a board and every monday when the board changes, they are very eager to see if they're getting the bonus. This has really brought our PC rate under control from 2.7% in 2015 to 2.3% in 2016. We also have a FT Quality Trainer who checks all initials/Occasionals/complaints etc. This bonus has led to getting the RMs buy-in in maintaining quality. This is also kind of killing multiple birds with one arrow. We have been hearing from our employees for many years that we don't give raises at Molly Maid. Their commission remains the same and each route cleans for Avg $2200/week. So the money they're making is kind'a fixed. Price increases have a little effect on their checks ut not too drastic. So, with this bonus, we tell them that raises at Molly Maid are in the form of a bonus that they can earn EVERY week on top of the their commission.

Thank you Harry Young for this program-

$100-$400 Quality Bonus – High Quality Cleaning results in fewer cancellations. The bonus for lowest cancellation rate each Quarter is $400 per team with additional bonuses of $300, $200, & $100 for runners up.

Thank you Kathleen Laslo for this program- PC - For HSP's - For one quarter if an HSP (not team because teams can change so much) has a PC rate of 1.5% or below they will receive an additional 1% for the entire next quarter.

PC - ALSO, if an HSP has a 0% cancellation rate for a quarter they will ALSO receive $100.00.

PC - For Office - (Actually Operation Manager and Field Supervisor). Any Team that receives a 1.5% or below cancellation rate the Operations Manager and Field Supervisor will receive $25.00 for each team.

Sales Thank you Ann and Jim Hindert for this program-

We just started paying an incentive to our office staff when they hit our goal of 12% or our stretch goal of 15%. We pay them .12% for the 12% goal & .15% if they hit the stretch goal. They will receive a year-end bonus of 1% of our total growth if we hit our goal of 12% for 2017.

Thank you Jamie Grosvenor for this program-

My office manager is paid a salary and I bonus her $125 if we hit our weekly goals, $300 if we hit a level and $250 if we hit a milestone. My field manager gets paid an hourly rate and she gets $90 if we hit our weekly goals, $175 for levels, and $150 for milestones.

My CSR is hourly and she gets $30 for our weekly goals, $100 for level and $75 for milestones.

Attendance

Thank you Kathleen Laslo for this program-

For HSP's - Any HSP who has perfect attendance for a quarter will receive $100.00 bonus.

Last year and this year I will give 2 baseball tickets (maybe this year I will give 4 seats instead of 2) for a game to the Rockies to each of the office staff plus $75.00 in cash for parking and food. Thank you Sunny and Amita Gupta for this program-

In order to get a $20 bonus added to your weekly pay you must fulfill the following criteria

No Approved Absence

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No Approved Early Dismissal No Approved Late Arrival No Unapproved Absence No Unapproved Early Dismissal No unapproved Late Arrival Take a Same Day Clean if needed

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Help the team if needed

Compliments

Thank you Jamie Grosvenor for this program-

We give out a $15 GC to each team member once a month to the one team that has the most compliments for that month.

Star Board Extra Incentive

Thank you John Cohen and Adrienna Martin for this program-

For no complaints, no cancelations, and being at work for every scheduled shift for one month- receive a $25 Gift Card- just for your doing your job well.

Google Reviews

Thank you Mark Derylo

Below is a copy of the “Receipt” that was developed and announces the incentive / contest to obtain more “Google” reviews. We plan to use this receipt through the end of the month. As I indicated the idea was found on the MM discussion board and I think Brian LaFerriere was the initiator. About the same time he posted / shared what he was doing, Anna my Grandville office manager spoke to me about trying to figure out how to improve our on line reviews. She pointed out that we had I think it was 7 reviews and she felt was too weak to be relevant for most folks who use this information ect… I told her that I knew what Brian was doing and maybe we could duplicate it. The rest is history… We implemented this program in both businesses and the results have been amazing! When we began Grandville had 7 and Kalamazoo had 9. In a short period of time (about a month) we are close to 30 review in both locations and still climbing! My opinion is one of the keys to the program is the way it is introduced to the customers “the teams are participating in a challenge and the team will earn $10.00”. The customers in most cases really like their HSP’s and will go out of their way to help them. More so than helping the “business” which is less personal to them! The program has other benefits as well. We have receive a lot more feedback on regular customers that we don’t hear from even. Interesting that all of the but a few were 5 star ratings. We have found that our concerted efforts organizing contest based on and that show performance for HSP’s has made a huge difference to the Molly’s

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