Suntory_Princettia

Princettia Pure White

Choose Princettia for Premium Colors

Pure White Bonpri 974

Red Bonpri 9172

P RINCETTIA is brand of interspecific hybrid euphorbias that bring significant improvements to traditional poinsettias. Compact plants produce dramatically different colors – pinker pinks and whiter whites! Princettia’s naturally branching habit creates more flower clusters with smaller bracts, like a beautiful centerpiece. Retailers and consumer will appreciate their longer shelf life. Princettia varieties are also more heat tolerant and durable in landscapes. Position Princettia as a premium item. Don’t let it get lost as extra colors in a general poinsettia offering. Recommended pot sizes are 4-inch, 6-inch, mixed bowls and combinations. Maximize the opportunity by promoting the Princettia brand as special, because it is! Princettia benefits: ✓ Gorgeous, vibrant, stable colors ✓  Naturally compact with short internodes for nice shape Princettia Can Take the Heat! Princettia hybrids are

more heat tolerant and can withstand temperatures up to 95 ⁰ F in the landscape and to 104 ⁰ F in the greenhouse .

✓ Excellent branching for high productivity ✓ Easy to schedule and plan production ✓ Less prone to signs of chemical damage ✓  Much longer shelf life than traditional poinsettia ✓ Great for landscapes and interiorscapes ✓  Perfect for breast cancer awareness promotions

Pink Bonprilipcom

Princettia Queen Pink TM is Queen Sized! ✓ Whole new plant category ✓  Achieves larger size than compact series ✓  Produces larger, vivid pink bracts

Hot Pink Bonpripicom

Princettia Queen Pink TM Bonpri 1095

Dark Pink Bonpridepcom

Princettia Production Planner Culture and Timing Guide

Cultivar: Princettia by Suntory Container Size: 6” / 15cm - 1PPP

SOURCE: Plantpeddler

Desired Finish Date

10/3

10/10

10/17

11/21

12/5

Finish Week Crop Type Start Date

Finish Week Operation Transplant RC

41

42

43

48

50

Black Cloth Black Cloth Black Cloth Natural

Natural

5/30 6/27

6/6 7/4

6/13 7/11 7/18

7/18 8/15 8/22

8/1

4 6 7

Pinch Date

8/29

Optional CCC*

7/4

7/11 7/25

9/5

Space

7/18

8/1

9/5 NA

9/19

10 16 17

Short Days

8/1

8/8

8/15 9/26

NA

Opt. Fascination** 9/12

9/19 10/3

10/31 11/14

11/14 11/28

Early Ship

9/26

10/10

Notes Adjust based on your experience & growing conditions. Typically: Deduct 1 LD (long day) week for 4.5” production, add 1 LD week for 6.5”- 1ppp production. Allows for compact mounded finished form. For larger spec, allow one additional week LD. Must use short day/black cloth treatment for early flowering. Natural season is 7.5 wks. Be aware of heat build-up under black cloth. Shade at dark. Extend morning for 13 hours short day minimum. * With good culture, irrigation and spacing, growth regulators are typically not required. ** To expand bracts at finish, apply Fascination at starting rates of 3-4 ppm

Grower To Grower Advice Mike Gooder of Plantpeddler shares secrets of producing the best Princettia crop:

C ompared to a traditional poinsettia, Princettia is easier to grow with less height, disease and pest management. It’s most applicable for 4-inch to 6.5-inch production, along with bowls and pans. Timing schedule is similar to poinsettia. Varieties have a stronger root system that establishes quickly and good root health. Princettia also has a long sales window and is easily timed through the seasons, being photoperiod responsive. Scheduling: Flower timing is 7.5 weeks with gradual maturity. Plants color early with a long peak and hold late. Natural season is late November, depending on location. For early finish, like for October breast cancer awareness sales, black cloth must be used 13 hours continuously. Lighting is required for late crops – night interruption or day-length extension. Starting: Pay attention to water, fertility and temperatures. Princettia is a more compact, low-vigor plant. Plants will use less water than standard poinsettias. The trick is to maintain adequate fertility to promote maximum growth. Start warm with media temperatures of 72 ˚ -75 ˚ F day/night. As plants develop, growers can reduce temperatures to 65 ˚ -68 ˚ F day/night as bracts expand. For maximum bract

expansion, maintain warm temperatures through finish. Do not grow Princettia as a cool crop. Branching: Princettia is very free branching. Plants can have a tendency to over branch. More branches mean smaller overall bract size. Keep this in mind; it is a different look. Count nodes. The number of bracts desired plus one node is plenty. Many European and Asian producers do a no-pinch production. The earliest stage to consider Fascination is at inflorescence, two weeks prior to shipping. This is very optional. Managing growth: With the exception of Queen Pink, all Princettia varieties are naturally compact and mounding. Maintain adequate space to achieve this form. Minimal to no PGR is required. Growers can use Cycocel post pinch to even things up. PGR sprays and drenches are recommended. We have found success with Cycocel at 750-1250 ppm. Pests & diseases: Monitor and control pests and diseases typical for poinsettia production. Fungus gnat control is critical, especially in the beginning. Water management plays a role. Princettia has a stronger root system, but constant inspection is recommended. Apply fungicides as needed. Botrytis can be a risk near or at harvest, especially on very ripe plants postharvest.

Versatile Princettia is Beautiful Inside and Out!

LANDSCAPE

INTERIORSCAPE

Princettia is more durable in landscapes and an excellent choice for climates that don’t dip below 40 ⁰ F in the fall and winter. Create stunning beds and urns in commercial districts, resorts, residential developments and parks.

Make spirits bright with vibrant, long-lasting Princettias. While the three pinks blend beautifully together, Pure White is a dramatically whiter white. Perfect for office buildings, hotel lobbies and shopping centers.

HOME DÉCOR

RETAIL

Princettias are an ideal choice for consumers who are looking for alternatives to the standard red poinsettias at Christmas. Long-lived plants pair beautifully with more neutral home décor.

In addition to Christmas sales, Princettia’s vibrant pink shades are ideal for breast cancer awareness promotions in October. Cross-merchandising opportunities for effective displays are endless.

Princettia’s International Awards

2010 First Prize - Innovert Gold Medal Salon du Vegetal, France 2009 Gold Medal at Green Expo Sydney, Australia

2009 Silver Medal Floral Gent, Belgium 2009 Glazen Tulp Nominee, The Netherlands

2009 Flower of the Year Japan Flower Selection, Japan 2009 Promotion of the Year, Nursery and Garden Industry NSW and ACT, Australia

www.princettia.net www.suntoryflowers.com

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