Gems Publishing - April 2019

KICK-START YOUR NUMBER OF INVISALIGN® CASES

Beyond routine cleanings, fillings, extractions, and the like, your patients are blissfully unaware of most of the treatments and services you offer. How would they know … unless you tell them!? Enter your Gems Family Member “GoldRush Patient Motivator System.” An included benefit of your Platinum or GG12 membership, GoldRush can help you perform more of just about any treatment or service you choose. If you caught last month’s “Recently Unearthed on Planet Gems,” then you read about your GoldRush Patient Motivator System, a 100% DONE-FOR-YOU Gems Family Member internal marketing system that, if deployed properly, will make your patients aware of any treatment you choose, leading to more of these treatments being performed. There are 36 GoldRush modules in this system, so you can pick and choose whichever service you want do more of during the next 6-month recall cycle. After you’ve utilized any Gramps Module for 6 months, pick another favorite and deploy during the next 6 months! In March, you saw the three DONE-FOR-YOU multimedia tools available for use when you take advantage of our GOLDRUSH 012 Dental Implants: a GoldRush Flyer, GoldRush Emails, and our GoldRush Buttons. (To get full details on this module and these resources, be sure to either check out our last newsletter or reach out to your Personal Gems Concierge to set up a call with your Coach!) QUICK RECAP: GOLDRUSH PATIENT MOTIVATOR SYSTEM

The good news is that every one of the 36 offered modules comes with the three multimedia tools to heighten your existing patients’ awareness of services from which they may benefit. For example, whether you are offering Invisalign®, ClearCorrect, or another clear aligner system, if you stimulate just a couple of cases per month over the next 60 days using our done-for-you flyers, buttons, and emails, that’s a $20,000 bump for almost zero marketing effort. The GoldRush Patient Motivator system is not just easy and effective, it also saves you time. All you have to do is: 1) add your practice’s details into the flyer and emails, and 2) let your Personal Gems Concierge know which module you are implementing and how many team members are in your practice, so they can send you the correct type and number of buttons for your team! In addition to having your team wear the buttons in the office, encourage them (on a purely voluntary basis) to wear them out in public to attract NEW patients. Reward them, e.g., a $100 BONUS (after the new patient shows up for their first visit) for a team member scheduling a new patient from among the community. If by wearing the buttons around town just two team members attract one new patient each month, that’s an annual increase of 24 new patients per year x $4,800 average lifetime value = $115,200, all from wearing “conversation starter” GoldRush buttons alone! Whether you want to spread awareness about implants, Invisalign, or both — or even a different service or treatment you offer, start by choosing one GoldRush module to focus on for ONE FULL RECALL CYCLE. Then pick a couple for your next module, such as oral cancer screening (April kicks off Oral Cancer Awareness Month!), snoring and sleep apnea, or fluoride. You’ll enjoy maximum results if you deploy two (or, at most, three) GoldRush modules each year. To learn more, reach out to your Personal Gems Concierge to set up a call with your Coach or go to InsidersCircle.com SITE MAP ADDITIONAL RESOURCES GOLDRUSH PATIENT MOTIVATOR SYSTEM (FLYERS AND EMAILS) GOLDRUSH 002 Invisalign! THE GOOD KIND OF SNOWBALL EFFECT SERIOUSLY “DONE-FOR-YOU!”

7 InsidersCircle.com | 1-888-880-GEMS (4367)

Made with FlippingBook - professional solution for displaying marketing and sales documents online