Considering that AI isn’t trained to create unique content, we wouldn’t recommend using artificial intelligence for the entirety of your marketing tasks. But you can divide and conquer: Actionable Tips on How to Use AI in Marketing
• Discover the AI tools that work best for your content needs, but tread with care. Less than 60% of your audience will like AI-generated content , so it has to be unique enough to appeal to the other 40%. • Consider the ethical aspect of employing AI: is your company open to using images and texts that aren’t 100% original and are based on content created by someone else? If yes, then make sure that the content still reflects your style – hire a skilled editor or content marketer to curate and perfect the content AI generates.
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