Copper Rocks FAQ

COPPER ROCKS FREQUENTLY ASKED QUESTIONS

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Copper Rocks is positioned as market-rate, workforce housing designed to serve people earning 60%–120% of the Area Median Income (AMI). Based on the 2022 La Crosse County AMI of $68,731, the development targets residents who can allocate approximately 35% of their income toward housing — working professionals, young families, and essential workers who need quality, accessible housing close to employment. WHO IS THE TARGET MARKET?

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The project will actively recruit local businesses, retailers, restaurants, service providers, and community-serving organizations for the 20,000 square feet of ground-floor commercial space. Priority will be given to businesses that complement the Bluffside neighborhood and serve the surrounding La Crosse community. WHAT TYPE OF BUSINESSES WILL OCCUPY THE COMMERCIAL SPACE?

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La Crosse has a documented shortage of market-rate workforce housing — homes for people who earn too much to qualify for deeply subsidized housing but not enough to afford premium units. Copper Rocks directly addresses this gap with 247 units targeted at the workforce income range, in alignment with La Crosse's Comprehensive Plan and its stated commitment to expanding accessible housing for working residents. HOW DOES THIS ADDRESS LA CROSSE’S HOUSING SHORTAGE?

CONTACT & LEARN MORE

For more information about Copper Rocks, to express interest in residential or commercial space, or to connect with the development team:

Jeremy Novak VP of Development 608-782-7365 jeremy@threesixty.bz

References: La Crosse 2024 Housing Study City of La Crosse 2040 Comprehensive Plan

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