Ortho Technology - April 2019

APR 2019


Bonding Supplies

Brackets - Aesthetic



A TRADITION OF SERVICE Maria White on Ortho Technology’s Roots

Brackets - Metal

Buccal Tubes

Burs & Discs

If you’d told me 18 years ago I’d be the Global Customer Service Manager of a major orthodontic supply company, I may not have believed you. Back then, I was working a customer service job with another company, but I just didn’t feel challenged or fulfilled. That’s when I took a chance on a small startup in Tampa, Florida. I met with the founder, Brian Leaghty, and before I knew it, I’d joined the Ortho Technology team. In those early days, it really was “all hands on deck.” I was taking orders, packing boxes, fielding customer service calls, and just about everything in between. Thankfully, service has always come easy to me. As a military wife, I’m well aware of the value of hard work and sacrifice, and I strive to reflect that in my own work. Looking back almost two decades later, I can say this tradition has served me well. “I have an amazing team at my back, one that continually impresses me with their dedication, passion, and diligence.” Today, Ortho Technology has truly become a global company. Comparing where we are now to where we were when I started is like comparing apples to oranges — the whole experience is on another level. The one thing that hasn’t changed is our complete commitment to providing fantastic customer service.

Elastomeric Products

Fixed Appliances

Headgear Products

Maria White and team during Ortho Technology’s Annual Theme Day 2018.

Impression Supplies

Thankfully, the growth we’ve seen means I don’t have to be chef, cook, and bottle washer anymore. I have an amazing team at my back, one that continually impresses me with their dedication, passion, and diligence. I want to thank all the members of the global customer service branch. Vicki Babilonia, Aymee Hernandez, Eugene Rotter, Rosa Torres, Esther Hayden, Pam Galusky, and Michelle Chin, I’ve watched each of you go the extra mile for our clients, and your hard work is inspiring. I cannot thank you enough for making this team the best it can be. I also want to give thanks to our clients. As the person who puts together our yearly customer satisfaction surveys, I’m always blown away by the responses we get. The fact that we have so many doctors taking time out of their busy schedules to provide us with such high praise and detailed feedback is deeply humbling. You have my word that we’ll always strive to be worthy of the commitment you’ve shown us. No matter how much Ortho Technology grows, we’ll remain true


Lab Supplies

to our customer-first attitude that has gotten us this far.

Molar Bands

I’m so grateful to this company and the space it’s given me to grow as a professional. While my husband has retired from the Navy, I draw on my family’s example now more than ever. Both of my children are officers in the armed forces, one in the Air Force and one in the Navy. They’re a constant source of pride and inspiration for me, as well as an ever-present reminder of what it means to put the needs of others first. I keep them close to my heart every day.


Orthodontic Anchorage

Patient Care


Wire Products

–Maria White

X-Ray & Imaging

1.800.999.3161 | 1


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