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DUES AND MEMBERSHIP STRUCTURE
Structure
tion
What membership categories does your association offer? (Check all that apply.)
our Association
MEMBERSHIP CATEGORIES OFFERED
Total (n = 688)
Individual (n = 308)
Trade (n = 203)
Combination (n = 177)
Company/Institutional/Organization
53% 51% 48% 40% 38% 28% 27% 23% 22%
16% 69% 70% 58% 35% 35% 33% 24% 30%
85% 10%
79% 68% 55% 43% 40% 31% 36% 27% 18%
Individual Basic
Student Retired
9%
10% 41% 15%
Associate Honorary
Lifetime Affiliate
9%
19% 12%
International
Young Professional (those new to the profession/industry)
17%
26%
3%
19%
Multi-year Academic
16% 15% 14% 12%
22% 18%
4% 8%
18% 17% 20% 20%
Vendor/Supplier
6% 5%
22% 14%
Non-profit
Transitioning student/Recent graduate Individual Plus (added benefits to basic membership)
12%
19%
1%
12%
11%
14%
2%
16%
Group (multiple individuals) Government/Public sector
11% 10%
12%
5%
14% 12%
7%
13%
Unemployed Consultant
7% 7% 6% 6% 5% 4% 3%
10% 3% 8% 11% 8% 5% 3% 12%
3% 9% 1% 1% 2% 2% 9% -
7%
11% 10%
Online only (paperless)
Military Family
3% 3% 5% 4%
Freemium (no-cost membership)
Publications only
Other
10%
10%
y The top membership categories are company/ institutional/organization (53%), individual basic (51%), and student (48%). y 69% of IMOs and 68% of combination associations offer an individual basic membership. y 85% of trade associations offer a company/ institutional/organization membership.
y 70% of IMOs and 55% of combination associations offer student memberships. y Associations with an 80%+ renewal rate are significantly more likely to offer a company/institutional/organization membership (60% vs. 38%).
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