COMPANY NEWS
C&F Quadrant’s new trade counter, Dubin.
BELFAST
Michael Clarke, Commercial Manager.
C&F Quadrant’s new trade counter, Belfast.
and have a substantial customer network across Ireland. We have incorporated this into our showroom redesign and now have an exclusive white goods area that best represents the product offering from our partners. This area is open to our customer network for training and retail support. We have a very busy trade counter in Dublin with a loyal and growing customer base, but we did have restrictions in terms of movement both front and behind the counter. Our new counter area is now doubled with ample room for our customers to enjoy, and scope for product promotions and breakfast mornings which we plan to develop as a regular schedule. Our customer experience is important to us, with trained staff on site from early in the morning right through the day, stock availability and driving product awareness and training for our customers. Our new coffee dock is also on hand, ready to kick-start the day. Our trade counter in Belfast is busier than ever, as we stock and sell spares for the various commercial brands we support. This has also received a new look to
match the overall refurbishment theme of the company and to again enhance the customer experience. Is C&F Quadrant expanding its product & brand portfolio? Our products and brands change every year as we move with industry change and direction. We have seen the influence of electrification drive heating requirements from boilers to heat pumps. We are also seeing consumer change in white goods appliances that we must also take account off. Given our position in these markets, we must stock and plan accordingly as we accommodate the old and the new.
“We believe that our new training and trade counter facilities will appeal to current and new customers as we support them in their own business growth.” Our plans also include an online offering and transitioning other aspects of the business and premises towards a greener remit, eg transport and solar PV for our own needs. enhancements to be done, and we plan to have an open day/relaunch later in the year. a knowledge and skillset that we are particularly proud of, and that we believe makes us unique. We believe that our new training and trade counter facilities will appeal to current and new customers as we support them in their own business growth. Does C&F Quadrant have any further plans? There are still some exterior
Who is your customer base? We are very fortunate to have a
widespread customer base across all aspects of the business. We are one of Ireland’s largest independent heating merchants and distributors with locations in Dublin and Belfast and a unique offering in being exclusive with many brands. Through these relationships, that in some cases span 50 years, we have amassed
Northern Ireland: Unit 15 Abbey Business Park, Mill Road, Newtownabbey BT36 7BA T: +44 (0)28 9036 5555 - E: gavin@cfquadrant.com - www.cfquadrant.ie
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