FIRMWIDE KNOWLEDGE CAPTURE Collection, catalog and submission of current project data and metrics in conjunction with firm’s Knowl- edge capture strategy. Collection, catalog and submission of marketing intelligence, value propositions, proposals, bench- marking data and metrics for regional practice in alignment with the firm’s Knowledge capture strategy. PUBLIC RELATIONS • Positions Region or BU for public exposure in these market segments (i.e. special events, functions, conferences, exhibits, speaking engagements, publication, etc.). • Initiates and manages appropriate public relations including awards submittals, finding avenues for staff to write articles, speak at functions, etc. Coach and assist in preparations as needed. • Manages BU PR budget and consultants for efficient “project-based” task assignments. • Works closely with HOK Corporate Communications to identify local trends and article content that should be elevated to a national PR campaign. • Involves Corporate PR leadership in all negotiations with external PR consultants.
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