MPM Reduces Artwork Related Costs With Esko
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Making Pet Food Matters (MPM) has partnered with an integrated software and hardware specialist Esko. MPM brands are sold in 49 countries worldwide, with offices in the UK,Australia, and the United States. The introduction of a collaborative online workflow platform, Esko WebCenter QuickStart, and 3D design tool, Studio, has enabled the company to consolidate its artwork process and bring CGIs in-house, reducing costs of more than 85 percent in 2019. As a result of the collaboration, multiple users can review MPM artworks simultaneously, speeding up the review and approvals process. Instant visibility of proj- ects has led to higher-quality artwork and increased productivity, increasing speed to market and brand consistency across multiple geographies, according to the company. In other news,Ahmedabad, India-based flexographic trade shop, Pin Mark Block, completed installation of Esko Automation Engine. The new Automation Engine has reportedly im- proved the company’s productivity and efficiency.The workflow server at the company’s facility has stan- dardized and automated all its prepress tasks. Sustainability Trends Drive Food Retail A recent article from Greenbiz.com highlighted the sustainability trends retailers and packaging com- panies can expect in the months ahead. The article spotlighted five major trends that should compel food retailers to take more aggressive action to adapt to a shifting world. Increasing public awareness and regulatory re- quirements regarding climate change The public is savvy about the impact of climate change on the planet, and consumer buying habits are aligning with this increased awareness. In line with this trend, evolving regulatory requirements meant to mitigate the impact of operations on climate change directly impact food retail. Consumers want to know where their food comes from and how it is produced Consumers are increasingly interested in sustainabili- ty-marketed foods such as organic, fair trade, sustainably harvested products such as seafood, and so-called“natu- ral” foods.And recent research shows that shoppers are putting their money where their mouths are.This mar- ket segment grew from 14.3 percent to 16.6 percent of (Cont’d on Page 11)
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