to shut off the world. Ignore it and keep putting good content on there.”. An additional tip Tielmann offers in- cludes posting about heartfelt moments. Anything that can include pets, kids or veterans is sure to evoke emotions and attract views, he explains. Spurring community interest, or encour- aging community involvement through social media posts has proven to be beneficial for Wonderland Tree Care + Landscapes, a family-owned company located in Oyster Bay, N.Y. According to Emily Gamble, who has served as office manager there for the last six years, the company does not have a mapped- out strategy for using social media, but instead has experimented with various types of posts over the years to see what gains their company the most visibility. Gamble describes the company’s com- bination of Instagram and Facebook posts as a team effort.
company,” Gamble says, pointing out that only a handful of the 20-plus employees share social media posting duties. The different perspectives provide “a nice mix of different things for social media because we all have different backgrounds,” she explains. The posts over the years have included a combination of tree-related content, truck-related and community-focused information. Gamble says the company rarely promotes a sales pitch through social media. “We’re more about shar- ing how we’re a part of the communi- ty,” she says, adding, “The posts that we share that are more community in- volved receive the most engagement.” One of the posts that recently gained the most attention for Wonderland Tree Care was the company’s recent recog- nition by the TCIA, when it was named one of the top 20 accredited tree care companies in 2022. Aer posting the announcement, Gamble says it collected
Here are some of Tielmann's successful social media posts and their number of views.
“some of the most likes and comments we've ever had for a post.” Wonderland Tree Care + Landscapes has also received attention from its community members for previous posts
“We all have different jobs within the
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