Bypassing LCC Thinking Some common reasons given include …. “It’s hard to get all the comparative data” – It’s a little harder but once you have it you don’t have keep renewing it “It’s difficult to understand” – Some people make it difficult to understand, but the concept is really easy “My boss doesn’t believe in LCC” – Every day presents an opportunity to educate someone …. seize the day “Our current solution works and we know what we are doing” – Good companies go bad, because their previous successes blind them – Do you want to be a follower or a market leader? “My client is not demanding LCC”
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