INTELLIGENCE
After the project kick-off meeting, the rennie intelligence team will be available to undertake market research and supplementary information gathering for our general assessments of the market as it pertains to this specific property. The following is a summary of the factors that could be considered as part of the market assessment for this project. DELIVERABLES • Demographic changes (historical & projected where feasible) • Housing demand trends
• Federal, regional, and local dynamics • Relevant policy and regulatory changes • State, region, city • Resale market conditions and trends • Presale market activity
PRODUCT DEVELOPMENT
Based on the intelligence data gathered, rennie will provide a hosted product envisioning session with the Grosvenor team and key consultants. KEY ACTIVITIES • A hosted product envisioning session prepared by rennie with insight and collaboration from key consultants and the development team • Specific recommendations for the following product elements based on the proposed target market • Product mix and massing including housing types guided by demand and pricing considerations • Use considerations including the inclusion of commercial uses, amenities, and community facilities if applicable • Strategic density and green spaces
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