and the job just wasn’t fun anymore. This business is amazing. It started in my garage. We could put the entire company on a single set of utility shelves,” he said. From their very humble beginning they grew, seeing Taylor having to move his cars out of his 1,500 square foot garage as the parts began to consume all available space. Then Taylor had to make the move and as he says “sell legit.” They got the company licensed and soon moved into their first warehouse. “We love to let them be a part of that design process, have dialogue with customers, and help design systems that work best for their environment. We aren’t selling generic versions for mass production. We love building for custom needs.” Taylor knows that the business is continuing to grow but is never quick to sign any lease for longer than a three-year term. Now on their third ware- house since leaving his garage, Taylor knows the way that it is going that in a few years they will need to move to a larger facility. That is a small price to pay for things going so well and Taylor said that he hopes StillDragon, has another good 20 years before they hit a ceiling in the craft distill- ing industry.
a time.
As with any successful business, StillDragon, now finds themselves being replicated by a handful of others. Taylor is confident that the companies focus on customer service and follow-up with cus- tomers will keep their customers loyal to coming back when they are in need of products or an upgrade to their current system. Taylor was a construction guy before he started the business and was happy to leave it all behind. “I was getting chewed up during the recession,
He said there’s something about liquor-related products that just reels people in.
“I don’t know that my products are any better or worse than others. It’s just evaporation. But we have the original model for modular distilling equipment. We can take a small amount of com- ponents and add on to make a larger system,” he said.
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SPOTLIGHT ON BUSINESS MAGAZINE • MARCH 2019
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