Cannabis Packaging (Cont’d from Page 6)
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states. That might accelerate Congressional action,” said StaceyWalker, a member of the Linn County Board of Supervisors, in a report on the cannabis market by Prohibition Partners. This patchwork approach creates headaches for can- nabis brands and their supply chains — particularly label and packaging producers trying to navigate pack- aging regulations that change across state lines. Shifting Regulations Not only does each U.S. state have its own set of reg- ulations for cannabis sold in its state, but those regula- tions are known to change constantly.This means that labels and packaging could quickly become obsolete. The United States differs from its Canadian neighbor, where cannabis is legalized throughout the country. Canada’s packaging laws prohibit what goes on pack- aging,which limits the opportunity for brand differen- tiation. Understanding these laws can help make a cannabis savvy label and packaging converter stand out. S-One Labels & Packaging created a Cannabis Resource Guide to help customers navigate these regulations. The Cannabis Resource Guide features an up-to-date and interactive map detailing U.S. packaging laws by state, as well as articles on child-resistant packaging and an interview with a leading cannabis packaging converter. Huge Opportunity When it comes to labels and packaging, there’s per- haps no bigger opportunity than in the U.S. recre- ational cannabis space. Flower makes up most of the products at dispensaries, but other products include vapor pens, edibles in any form imaginable, cannabis concentrates, pre rolled joints, topicals, tinctures and sublingual oils, beverages, and capsules. According to market figures from the Society of Plas- tics Engineers, most cannabis products are packaged in concentrated containers, typically glass or plastic. Tubes and pouches make up 18 percent and 16 per- cent of the packaging formats, respectively.Other pop- ular packaging formats are jars, bottles, and wrappers. Brand Packaging When it comes to flexible packaging, the cannabis market is still dominated by blank premade pouches with a label slapped on.There’s opportunity for brand- ing and brand differentiation here as flexible packag- ing — as we’ve seen with other end use segments — continues to replace rigid packaging. Sustainability continues to be a hot topic, as demand
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To take advantage of this opportunity contact:
Greg Kishbaugh / 317-306-1060 / flexo@nvpublications.com
Robyn Smith / 910-553-4055 / rsmith@nvpublications.com
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8 August 16, 2021 Flexo Market News
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