DWYER GROUP
BY DINA DWYER-OWENS Co-Chairwoman, Dwyer Group Board of Directors VALUE YOUR PEOPLE VALUE YOUR BUSINESS like you t Dina Dwyer-
Owens went undercover (for Mr. Rooter, at far left) to see if The Dwyer Group’s Code of Values were reaching the grassroots
... the lesson remains the same.
Four years after ‘Undercover Boss’ ....
Almost five years ago (January 22, 2012, to be exact), America watched as I went undercover across several of our service brands at Dwyer Group. I knew it was going to be a life-changing experience. It was season three of the hit reality show “Undercover Boss” on CBS. Every episode promised a grassroots look at companies and their people with some dramatic outcomes. For me, it was a journey I couldn’t wait to take. I knew I wanted to experience life on the front lines of our service brands. I knew the
of the org- anization.
See CODE OF VALUES , Page 12
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