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DWYER GROUP

BY MIKE BIDWELL President & CEO, Dwyer Group

We are in the midst of an evolution in the online demand service economy. How consumers source and buy services is evolving at a greater rate than ever before in our history. Look at what happened to the taxi business over the last three years – down 50% in some markets! We have new competitors which are dabbling in our space, some of which have incredibly deep pockets. They believe that the experience of purchasing home repair and maintenance services is terrible. And for the most part, they’re right by todays evolving standards. They see it as an opportunity to enter the market by providing a better experience. We agree, there is an opportunity to improve the purchase experience. Historically, that’s exactly how we have won in the marketplace, by providing customers a better experience (typically not a less expensive one). But how people prefer to purchase goods and services are changing, rapidly. We must be ready. We already have very good service delivery at Dwyer Group brands– which is the harder part of the equation to build. At Reunion this year, we covered how we will deal with the rapidly evolving

CAPITALIZING ON THE EVOLVING MARKET DYNAMICS

BIDWELL

> > continued on page 8 dynamics. We will have to work together to make it happen. National or big business sophistication with service excellence in local markets will be the real key to our continued success. We are driving to $2 billion in system sales and a household name in service delivery. marketplace we find ourselves in. We have spent the last year getting to the point of being able to enable execution of the vision I laid out at Reunion last year prior. The work we have done will provide us many opportunities improve our capabilities in so many areas. Today, there is no company like the Dwyer Group of companies, and it will get even better and bigger. We have an enormous opportunity to capitalize on these evolving market

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