Sustainability In Packaging: Intention To Impact BY TYLER MATUSEVICH, SUSTAINABILITY AMBASSADOR, LOUPE AMERICAS As Director of Sustainability, I work with customers, suppliers, recy- clers, industry groups, and internal teams to connect big-picture goals with real-world packaging decisions. Before Brook + Whittle, I spent
Apex Launches Cleaning, Maintenance Service Apex Europe has launched Apex Cleaning Services, a comprehensive cleaning and maintenance program designed to help print- ers and converters maintain peak anilox per- formance and achieve greater consistency, efficiency, and profitability on press. In today’s competitive print environment, even small amounts of contamination within
several years at UPM Raflatac focused on sustainable labeling solu- tions, and I continue to stay involved with organizations such as TLMI, Sustainable Packaging Coalition (SPC), and the Association of Plastic Recyclers (APR). What first drew me to sustainability was realizing how much impact packaging decisions can have. Packaging is highly visible, but it is also technical. Behind every container, label, sleeve, adhesive, ink, coat- ing, or material choice is a larger system of recycling infrastructure, sortation technology, regulation, and consumer behavior. A packaging component may seem small, but it can determine whether a package is recyclable, compostable or reusable. That complexity keeps the work interesting. Most brand owners want to make better packaging decisions, but they are balancing sustainabili- ty with cost, performance, appearance, regulation, and speed to market. My role is to make that process more practical and less overwhelming. One of the biggest trends shaping the industry is the shift from broad sustainability claims to specific, evidence-based packaging de- sign. It is no longer enough to call a package “eco-friendly.” Brands need to understand whether it is recyclable, whether the label or sleeve works within the recycling stream, whether it can be sorted
anilox cells can significantly impact ink trans- fer, color consistency, coating performance, and overall press efficiency. Over time, clogged or partially blocked cells can lead to increased waste, longer setup times, unnec- essary downtime, and higher operating costs. Rising To The Challenge To address these challenges, Apex Europe now offers professional cleaning services di- rectly through its service organization, pro- viding customers with a trusted partner to support the complete lifecycle of their anilox investments. “The performance of an anilox roll is only as good as its condition,” said Christian Rieg- er, Technical Sales, Apex Europe. “Customers invest heavily in optimizing their print pro- cesses, but contaminated or damaged cells
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