Ritchie is very honest with her entrepreneurial journey; she has always known that she wanted to be her own boss and have the freedom to make her own choices professionally and for the brand that she founded. She points out that, “When I first told people, both in and out of the medical field, that I was going into the cosmetic side of medicine full time I was laughed at. Most had images of Joan Rivers in their heads when speaking of Botox or cosmetic aesthetic and thought that I was making the wrong decision to leave the hospital and the job security that it offered me as a registered nurse.” Ritchie goes on to say, “You have to remember that this was eleven years ago, so I understand their concerns however, it has been one of the driving factors for me to educate people on the benefits of this industry.” As for the business itself Ritchie admits, “I am not exactly where I want to be yet with my business and career, but I do feel like I am headed in the right direction.”
“I have been extremely fortu- nate to learn from and trained with some of the top plastic surgeons and nurses from all over theworldwhich has given me the experience needed to be at the top of my field. ”
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FEBRUARY 2021 • SPOTLIGHT ON BUSINESS MAGAZINE
SPOTLIGHT ON BUSINESS MAGAZINE • FEBRUARY 2021
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