STEP 6
Online Marketing What a powerful online strategy can do...
Key online strategies you need to get more patients: • Mobile responsive website • Email newsletters
• Sign ups from your website • Using the power of a blog • Local business listings
• Build your online reputation with patient reviews • Facebook and Twitter Engagement with useful articles What is the first thing you do when you have a problem or an interest in a product or service? You GOOGLE it! Your website should be the hub of your marketing strategy. Your website should be very attractive, professional and easy to navigate on a mobile device. It should attract, interest and then convert the prospect to a new patient calling in. Websites should have fresh images every year and a complete overhaul every 3 years. This is because software changes so fast, that you have to keep up with the technology.
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