fmb.org.uk
fmb.org.uk
Digital roadmap: Delivering on our ambitions
Content and resources for homeowners and builders
FMB app and member communities
We’ve also introduced new digital communities, including the new Housebuilding Community. Members can now share experiences, keep up with policy changes, and learn from one another. These groups are available in the app and on our website, making it easy to join in. More tailored communities are planned for 2025 and 2026.
Over the past year, we’ve kept up momentum on our digital goals, rolling out new tools and making smart investments that help members and build the FMB brand.
We’ve also expanded our content, with two clear goals. For homeowners, we’re creating guides and advice that bring them to our site and encourage them to use ‘Find a Builder’. For builders, we’re building a dedicated section packed with resources, member stories and content that underlines our role as the voice of SME builders. To keep members up to date, we’re rolling out improved news and regional updates, so members stay informed about the latest opportunities and developments across the industry.
A major milestone was launching the FMB app in 2024. It gives members quick access to key services, benefits and ways to connect. Adoption has been strong: nearly 30% of members have downloaded it, and over 1,000 use it each month. It’s fast becoming a core part of how we deliver value and help members get the most from their FMB membership.
Strengthening the FMB brand and driving leads
We continue to invest in our brand and online presence. Our work on brand and entity SEO makes sure search engines understand who we are and connects our site to the building services homeowners are looking for. This helps keep FMB members front and centre when customers search for quality local builders. Our ‘Find a Builder’ service remains a key driver of homeowner tra¢c, reinforcing the FMB’s reputation as the trusted place to find reliable builders.
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Federation of Master Builders Annual Report 2025
Federation of Master Builders Annual Report 2025
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