ACTIVITY SUMMARY
DEPARTMENT GENERAL ADMINISTRATION
PROGRAM/ACTIVITY COMMUNICATION-MARKETING
*Facilitate open communication and community participation with citizens and homeowners'/neighborhood organizations through email distributions and the Mayor's 360° Quarterly meetings. * Communicate with residents and the solid waste contractor regarding concerns, complaints, and damages by utilizing a CRM system known as Go Request. * Provide court order community service opportunities for DeSoto residents through the Adopt-A-Street program. This is a cooperative effort with Dallas County and the Volunteer Center of Dallas. * Offer volunteer opportunities for residents, civic groups and businesses with quality programs such as the Adopt-A-Street program and the Civic Academy. The Adopt-A-Street program brings awareness to litter and recycling while keeping DeSoto a clean community. The Civic Academy provides citizens insight to their local government. * Host an annual Adopt-A-Street banquet in cooperation with Keep DeSoto Beautiful to show appreciation to volunteers to their service. PERFORMANCE MEASURES/SERVICE LEVELS MISSION/PROGRAM DESCRIPTION Community Initiatives is responsible for maintaining and organizing community programs and activities which involve residents, civic organizations, HOA/neighborhood groups, churches, businesses and schools such as: Adopt-A-Street program, Civic Academy, HOA Involvement Workshop and recycling event. Other responsibilities include oversight of the sanitation contract for residential and commercial solid waste. Community Initiatives is liaison to over sixty (60) homeowners'/neighborhood groups. GOALS AND OBJECTIVES
FY 2024 Target
Quantifiable Factor(s)
Actuals FY 2021 Actuals FY 2022 Actuals FY 2023
Activity Demand/Workload Number of Mayor's Quarterly Meeting per year Number of community service individuals
4
4
4 0
4
N/A
N/A
20 64
Number of HOA/neighborhood groups
64
64
64
Number of Adopt-A-Street volunteers ( individuals, organizations, & civic groups)
43
50
50
50
Efficiency/Effectiveness Measures M&O budget per capita M&O budget % of General Fund budget
$5.27 0.61%
$7.41 0.74%
$7.54 0.75%
$8.97 0.93%
Average number of attendees for Mayor's meetings Number of community service hours Number of HOA Involvement Workshop attendees Number of attendees for the Adopt-A-Street program
14
15 na 60
15
0
NA
200
43
100
50
57
125
89
50
ToC
138
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