Flexo Market News
Corrugated Program (Cont’d from Page 5)
lington is a part of the ICPF’s 2018 - 2021 Corrugated Packaging University Endowment Awards program in which ICPF’s 25 partner universities and other colleges around the country were invited to submit proposals to expand or create new corrugated curricula.Eleven cam- puses that submitted proposals were selected to sign partnership/asset placement agreements to receive ICPF purchased equipment, donated design software, and funding for up to three years. As an extension of this program,universities across the nation will be invit- ed annually to submit additional corrugated packaging curricula proposals that will be considered to receive ICPF’s university packaging award assistance. Two Sides Study Examines Print Perceptions A new survey commissioned by paper advocacy group Two Sides reveals that numerous mispercep- tions exist in the public’s understanding of print and paper. More than 6,000 consumers from across the continent (Austria, France, Germany, Italy, Finland, Nor- way, Sweden and the UK) were surveyed by indepen- dent research companyToluna on their environmental concerns and preferences relating to paper. The findings showed that 60 percent of consumers believed European forests are shrinking when in fact over a 10-year period they have been growing by an equivalent of 1,500 soccer fields every day, according toTwo Sides.Meanwhile, only a fifth of those surveyed believed the paper recycling rate in Europe exceeds 60 percent,whereas the true figure is reportedly more than 72 percent, while 53 percent believed that paper production uses an excessive amount of water, while 93 percent of water is reportedly returned to the envi- ronment after treatment. And while 75 percent of those surveyed believed it is important to use paper products from sustainably-man- aged forests, only 34 percent said they pay attention to forestry certification labels when coming to purchase paper products.Two Sides said this could be explained, however, by a lack of awareness of two of the major certification schemes, the Forest Stewardship Council (FSC) and the Programme for the Endorsement of For- est Certification (PEFC),with only 34 percent of respon- dents aware of FSC and 27 percent aware of PEFC. The survey also asked respondents to rank the en- vironmental impact of several common materials and products. Consumers believed wood to have the least environmental impact, closely followed by glass and paper.Plastic was considered to have the worst impact on the environment.
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12 July 8, 2019 Flexo Market News
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