The Newsletter Pro - February 2020

CLIENT SUCCESS

MARKETING HOW-TO CRUSH YOUR GOALS AND LIFE IN 2020! There are so many articles about how 2020 will be the best year ever.

“I started using The Newsletter Pro in November 2015. They have made sending a monthly newsletter so easy, and I have always had amazing customer service experiences with their team! Since I started working with them, my newsletters have gotten rave reviews from my client list and I have seen an increase in the number of referrals I get from them. Using The Newsletter Pro is one of the best business decisions I have made!” -Dave Ward The Ward Law Firm

WHY Be clear on the reasons why you’re working toward accomplishing your goals. So many people get this step in goal setting messed up because they talk about how much money they want to make, etc. The problem with “I want to make $500,000 in income” is that once you’re making $100,000–$250,000, the drive to push for more isn’t very strong because you’re comfortable with the money you already have. Instead, you need to look for some kind of reward or reason — other than money — as to why making $500,000 per year would be amazing. Many people think that money is a motivating goal because, in the early days, your lack of money made the desire for more

This year, I will crush my goals. This year will be different.

There is something magical about the start of a new year or a new decade that gets people headed in the right direction.

The problem is that so many have already lost sight of their 2020 vision. Have you?

I hope not, but most people are already off track at this point. Even if you’re still on track, let’s talk about what you need to do to refocus or stay focused so that 2020 really is the best year you’ve ever had.

“The Newsletter Pro is amazing! I decided to contact them after realizing the shameful excuse for a newsletter that I used to send out was not going to cut it anymore. In the weeks since, the results have been astounding. It has only been two weeks since our first issue dropped, and neighbors are already gathering in their driveways to discuss our newsletter and our business. I have had grown men approach me and secretly share they found the cover story to be ‘touching.’ And lastly, if you think you can get by without The Newsletter Pro, you’re right, but your newsletter will suck. Hire them and you too can have control over your customers’ driveway conversations!” –Eric Nehring Minnesota School of Music

OUR BOOKSHELF

MAKE YOUR BED, RE How the Little Things i

class of the University of Texas with, and it is the primary idea in his bestselling book, “Make Your Bed: Little Things That Can Change Your Life ... And Maybe the World.” This idea, and McRaven’s 10 principles he learned through his long career in the Navy, can help you start with the little things and build yourself a better life and a better business. McRaven states that perseverance is key. When you face adversity, you need to push through and work even harder. Tough times aren’t when you should give up; instead, you keep going and fight through to better things. Even if you fail, you keep moving on. “If you let those failures teach you and strengthen you, then you will be prepared to handle life’s toughest moments,” he writes.

“If you want to change the world, start off by making your bed.”

This was the opening line Admiral William H. McRaven addressed the 2014 graduating

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