Appendix N adMail
Service Overview
Each adMail daily posting must comprise at least 4,000 mailing items per service per day.
The recession is having an adverse impact on advertising revenues and there is a requirement to develop innovation in the Direct Mail market segment. By reducing prices for Direct Mail we aim to demonstrate to customers our commitment to delivering value for money and to provide continued support to the existing Direct Mail market. adMail is for addressed Direct Mail (DM) letter and large letter mailing items comprising a largely uniform message with the purpose of promoting the sale or use of products or services or to encourage, contribute to or support a cause.
All mailing items to qualify as adMail must:
• Be addressed Direct Mail letter or large letter format mailing items; • Meet the requirements of the adMail schedule including data specification, service standard, indicia and seed mailing items. For full specification details, please refer to either your Account Manager or the adMail user guide. Customer Guide
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