Vector Tech July 2018


2180 Satellite Blvd Suite 400 Duluth, GA 30097

Office: 877.468.1230

How to Use CRM to Create Positive Customer Experiences

to try and get you to connect to their WiFi instead of the legitimate, safe public one made available to you. Before connecting, check with an employee of the store or location to verify the name of the network they are providing. And never access financial, medical or other sensitive data while on public WiFi. Avoid shopping online or entering your credit card information unless you’re absolutely certain that the connection point you’re logged on to is safe and secure. Knowing These 6 Tricks Will Help You Avoid Phishing Attacks On Your Business

Every business in the world lives or dies by its customers. Luckily, Customer Relationship Management (CRM) software has made it easier than ever to facilitate powerful customer interactions and turn even the most skeptical prospects into loyal brand advocates. First and foremost, CRM empowers businesses to step up their customer service game. Most CRM softwares include the ability for customers to create support tickets and submit questions to your team, making it easy to track whether their query has been answered or not and allowing direct chat to resolve issues in a timely manner. You can also use CRM to segment your customer data. After expressing interest in your business through website visits or signing up for a mailing list, data will be entered into the CRM data bank, which will then enable you to track all interactions with that customer as well as quantify their engagement with your business. This way, you can separate customers into targeted groups to maximize conversions, 2/16/2018

1. No matter what the situation, don’t panic or click any links until you know they’re legitimate. If you suddenly receive an odd email from a co-worker, you’re right to be suspicious. Investigate before clicking anything. 2. Keep an eye out for red flags. Hackers will often masquerade as a legitimate party, but many times there will be something off about their email addresses or information. 3. Notify the company that’s being impersonated. Find the company that the hackers are pretending to be, contact them and let them know the situation. Also click on the arrow next to Gmail’s reply button and click “report phishing.”

DON’ T Use Public WiFi Until You Read This

If there’s one mortal cyber security sin of which we’re all guilty, it’s connecting to free public WiFi. Whether it’s at the coffee shop, hotel or airport, the temptation to check email and surf the web is just too strong to resist. But BEFORE you connect to any free, public WiFi, you need to ensure the connection is legitimate.

4. Share the phishing trick on your social media channels.

5. Alert your friends and family of the attack.

6. Let your business know that phishers are trying to penetrate your network. SmallBizTrends.comm 2/5/2018

It’s not uncommon for hackers to set up fake clones of public WiFi access points

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