Gems Publishing - November 2019

By Tom Rich, MBA, GG12 Senior Practice Analyst

Now that we’re coming up on the end of the year, it’s time for a little reflection and self- assessment.

As Senior Practice Analyst, my role on Planet Gems is to perform an in-depth practice analysis for any Doctor applying to join the GG12 Dental Practice Transformation Program. We call this process “The RoadMap to Success” (RTS). "If you haven’t checked each and every box (or are at least making significant strides toward being able to do so), the question is 'Why not?' The answer is because it hasn’t been your priority." During the RTS, we pull back the layers of your practice to determine where significant opportunity is slipping through the cracks (usually anywhere between $250,000 to $750,000 just sitting there, waiting for you to pick it up). After looking at practice after practice, it’s easy to see trends and commonalities. After six-plus years serving as a Senior Practice Analyst, I’m sure you can imagine I’ve heard a lot of the same stories, only told with different words. In six-plus years, I’ve looked at eight-figure practices, as well as those struggling to break beyond six figures. I have talked through virtually every hope, dream, disappointment, and despair imaginable. I’ve heard every heartbreak, complaint, regret, and comment at least once. After all that time, the most common, off-the- cuff comment I get — by far — is “At this point in my career, I thought I’d be somewhere else or much further along,” or “At this point in my career, I didn’t think I’d still be dealing with ________________,” or “I’d be happy if I could only ______________.” Regardless of the actual language, these are ways Dentists expressly state

(or at least strongly imply) they’re not where they thought they would be. In other words, they want more. Sadly, wanting more isn’t enough. Think about that … If wanting to be successful were enough, everyone would be successful. Again … if you haven’t checked each and every box (or are at least making significant strides toward being able to do so), the question is “Why not?” The answer is because it hasn’t been your priority. You need to take action and pursue it as though your life (or the lives of your loved ones) depended on it … because it does. The life you have (or don’t have) is a function of the choices you make and priorities you set. If you’re not where you want to be, figure out if you really want to be where you think you want to be, figure out what you need to do in order to be where you want, and — here's the key — do it! No excuses. No “but my team won’t let me.”

I’ve taken the liberty of creating a checklist of the key professional milestones to help you gauge your progress along the way. I’ve even decided to help jump-start the process by answering the first five for you:

Finished high school … ✓

Survived undergrad … ✓

Graduated dental school … ✓

Brought in your first patient … ✓

Started a practice … ✓

Have proven, bullet-proof systems, controls, and people in place …

On the road to have financial freedom/have already achieved it …

"The life you have (or don’t have) is a function of the choices you make and priorities you set."

Replaced yourself as the primary revenue generator in the practice …

To the point where you:

• • • •

Only work when you want … Work only with whom you want … Doing only what you want …

Plan now to make 2020 (and every year after it) the best year of your life … because your life depends on it. If feel you need help turning untapped opportunity into reality and want to get started following your own RoadMap to Success, contact your Personal Gems Concierge 888- 880-GEMS (4367) and schedule an RTS call to see if the GG12 Dental Practice Transformation Program is right for you.

And only IF you want …

If you haven’t checked each and every box (or are at least making significant strides toward being able to do so), the question I would ask is “Why not?”

6 InsidersCircle.com | 1-888-880-GEMS (4367)

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