Admissions and Marketing Manager

Admissions and Marketing Manager Candidate Information Pack

Contents

Welcome to St James Schools

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Job Description

Person Specification

The Recruitment Process and How to Apply

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Headmasters Welcome

St James Senior Boys’ School is one of the top boys’ secondary schools in the country, where stillness, calm reflection and happiness create a remarkable atmosphere for learning and living. At St James we offer a distinctive education, uniting a philosophical approach to the development of essential life skills with an emphasis upon academic excellence. Our aim is to allow a boy to grow gracefully into a man of strength and good character, achieving at the academic level more than he thinks is possible. Over the past five years we have achieved a 100% pass rate in both GCSE and A Level examinations with more than 90% of pupils achieving the top grades. The Universities our senior boys join makes for impressive reading. The school is set in our beautiful 32 acre site in Ashford, Surrey. This provides the physical space to pursue the school’s excellence in art, drama, music and sport. It also allows our extensive extra-curricular activities to take place, these include: Cadets, The Duke of Edinburgh Award Scheme, Sailing Club, Mountain Biking, Climbing, Kayaking, and more, to flourish. An extensive range of educational trips and expeditions to Greece, France, Italy and South Africa also extend learning out into the wider world. The development of the site continues with: new Science Laboratories, a bespoke DT Centre, a further development of Games Fields which will provide even more Cricket and Rugby pitches and eventually the completion of a Renaissance style academic quad. Transport services are excellent, with the railway station just two minutes’ walk away and the school bus routes easily bring pupils from Hammersmith, Chiswick, Richmond, Twickenham, Teddington, Hampton, Kingston, Malden, Ealing and Barnes. At St James, true education, which aims to release the brilliance of all pupils, requires dedicated staff with an open hearted approach to pastoral care that encompasses the whole child and accepts no limits. David Brazier Headmaster

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Admissions and Marketing Manager: Job Description

The School is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment. This is in addition to the roles and responsibilities described in the job description.

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AIMS OF POST OF RESPONSIBILITY

• To oversee the full Admissions Process, from initial enquiry through to the students joining the school

• To promote the school to prospective and current parents with the aim of both recruitment and retention

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GENERAL SPECIFIC RESPONSIBILITIES AS ADMISSIONS AND MARKETING MANAGER

Main Duties and Responsibilities

Overseeing the complete admissions process from initial enquiry to the pupils joining the school, including: a) Maintaining appropriate records and data and creating and keeping an efficient and accurate data base of prospective pupils;

b) Ensuring all enquiries regarding prospective pupils are responded to promptly;

c) Overseeing the arrival and welcome into St James Senior Boys’ School of new parents and pupils.

Recruitment and Registration:

a) Maintain the number and quality of entrants year by year and work with the Headmaster to meet agreed numbers;

b) Monitor constantly the lists for each year and report regularly to the Headmaster;

c) Confer in the decision to initiate Headmaster’s waiting lists;

d) Maintain links with Prep School Headteachers and other key personnel;

e) Management of the process of assessment for all prospective pupils, including the delivery of correct papers, arranging invigilation, marking of scripts and appropriate communication of results to all interested parties; f) Production of / input in key school reports, for example the Annual Admissions Report and the School Development Plan; Marketing: a) Daily updates of the school website and facebook page, e.g. News items, calendar events, etc; b) Ongoing website modification and upgrading in conjunction with outside contractors or consultants where necessary; c) Writing the annual Marketing Plan and compiling and managing the annual Advertising Schedule g) Organisation of key events, for example School Tours and the New Parent’s Induction Day.

in conjunction with the advertising agency; d) Setting and management of annual budget;

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e) Managing the design and production of key marketing materials, including advertisements; f) Prompt handling of invoices; g) Copy writing and production of regular press-releases; h) Attending promotional events at feeder schools and/or Independent School exhibitions; i) Liaison with the Senior Girls’ and Junior Schools with regards to advertising and marketing, including attendance at marketing meetings;

j) Managing the design and production of the school magazine, Spectrum; k) Compilation of monthly statistics covering both marketing and admissions;

l) Ensuring school-wide compliance with brand guidelines; m) Photography of school events (professional and amateur). Internal Communications: a) Editor of weekly school newsletter to parents and staff; b) Maintaining and updating the television screens; c) Management of the staff and public calendar; d) Management of the parents’ section of the website; e) Formatting of letters being sent to parents.

About the Role

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Person Specification

The School is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment. Essential Desirable Method of Assessment Qualifications Excellent communication skills The ability to build effective working relationships with staff and management at all levels AMDIS Qualification Contents of the Application Form Interview Professional references Experience Experience in a customer-facing role Previous experience

Contents of the Application Form Interview Professional references Interview Professional references Contents of the Application Form Interview Professional reference

working within an Admissions Office Experience within a marketing role Management of a Facebook Page The ability to operate InDesign and /or Photoshop Photography skills

Skills

Excellent computer skills in Word, Excel, Publisher Confidence with managing a website and Facebook page Excellent written communication Excellent telephone manner Excellent organisation A friendly and personable manner A smart and tidy dress sense Motivation to work with children and young people Ability to form and maintain appropriate relationships and personal boundaries with children and young people Good health and attendance record Ability to take responsibility and show initiativeAbility to work as part of a team, within an office environment and within the school as a whole Flexibility Confidentiality and discretion

Personal competencies and qualities

Contents of the Application Form Interview Professional references

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The Recruitment Process St. James Schools have engaged The Management Recruitment Group for the executive search process for this position, in addition to the public advertisement. Should you wish to discuss the role in strict confidence, please contact University’s appointed recruitment partner Hayley Mintern at The Management Recruitment Group on:

Hayley Mintern T: 020 8892 0115

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M: 07530 680 184

E: hayley.mintern@mrgpeople.co.uk

The closing date for applications is Sunday 24th June 2018.

Applications will be reviewed and The Management Recruitment Group will undertake preliminary meetings with selected candidates during the week commencing 25th June 2018.

The Management Recruitment Group

Regal House 70 London Road Twickenham TW1 3QS Tel: 020 8892 0115 www.mrgpeople.co.uk

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