How it works • Identify your potential new platter customers and make a list of the businesses in your area, local government departments and/or community groups • Arrange a suitable time to meet personally with each organisation to discuss their requirements. Let them know that you are going to bring some brochures of our range and a platter to the meeting so that they can sample the products
Your goals
• Find out how many meetings they have that they require catering for • Discuss the catering platter options • Ordering options – online or over the phone • Payment by credit card
• Delivery options and delivery fee • Place orders one day in advance • Show them the online catering site and how easy it is to use • Take notes at the meeting and request a business card so you can keep a record of contact details. • Follow up the next day to see if they enjoyed the sample platter Database It is useful to develop a list of all potential catering clients. Existing catering client information is collected in the online catering platform and is available from Marketing if required. Prior to Football Grand Finals and the Melbourne Cup Marketing will email all catering contacts to remind them to get their orders in for these special occasions.
Catering Flyer
• Please make sure your store always has the catering flyer on display. • Digital flyer is available on the website to encourage online ordering. • If your store can deliver, then you should let your customers know.
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