August_September 2022 Anchorlines

Marketing & Communications

Member Card in the App Even though summer is winding down, there’s plenty of time to visit reciprocal Clubs. It’s best if you contact Cynthia in advance of your visit for a letter of introduction, and when you arrive, you may be asked to show your membership card. Don’t know where yours is? Left it back in Marco? No worries – it’s in the APP! Just open the App, click on Menu, then click on the Member Card Icon (circled in the first photo), and your member card will appear!

The Communications and Marketing Committee voted to increase advertising rates in the Anchorlines effective October 1. We also decided to offer members a discounted rate.

Rates effective 10/1/22 will be:

Rate effective 10/1/22

Ad Sizes

h x w (inches)

Member Non-Member

Business Card 2 x 3.5

$300 $400 $600

$375 $500 $750

1/4 page 1/2 page Full page

5.25 x 4 5.25 x 8

7.5 x 10.5



BEST OF NAPLES: MIYC was approached to participate in the Best of Naples contest, sponsored by USA Today, in the Yacht Club category. With approval from the Chairman of the Board, we entered and encouraged members to vote for us every day through 2 email campaigns. The winners will be announced on September 27 – stay tuned to learn where we placed! We’d also like to welcome Deb Melges to the Committee. Deb has graciously offered to proofread the Anchorlines and eblasts – Thank you, Deb!

Michelle Hennessy Communications and Marketing Chair


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