WBS Full-time MBA Talent Profiles 2023

Vivek Dubey linkedin.com/in/vivek--dubey

■ Career history: Zonal Manager, Roche Diagnostics India Pvt Ltd, India Area Business Manager, Thermo Fisher Scientific India Pvt Ltd, India Area Executive, Danone Nutricia International Pvt Ltd, India Senior Nutrition Sales Executive, Abbott Healthcare India Pvt Ltd, India ■ Education highlights: MBA, Warwick Business School, UK BA, Sociology, History and Mathematics, Chhatrapati Shahu Ji Maharaj University (CSJM), India

■ Nationality: Indian

■ Languages: Hindi (native) English (fluent)

Gujarati (intermediate)

■ Career achievements: Led and renegotiated the contractual terms and conditions in the wake of the Covid-19 pandemic for non-compliant customers. Proposed a new framework for clients, allowing changing of ownership of lease instruments from Roche to customer owned. Improved instrument placement compliance from 60% to 90%, retained 98% of accounts and boosted annual sales by £200,000. Conceived and conceptualised the first ever in-vitro allergy testing in the region. Conducted more than 50 scientific sessions per annum. Liaised with healthcare professionals and initiated new go-to market customer-specific marketing strategies with regional laboratories, establishing the concept and growing the sales revenue to £500,00 over two years, winning the Directors’ award. Led a sales and medical team of 20 for the fastest growing consumer healthcare company in India. Streamlined distribution process, expended customer base and generated demand through business process improvement, resulting in a 30% increase in productivity and 50% reduction in breakage and expiry. This led to 25% sales achievement year-on-year for three consecutive years.

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