Szu-Yu (Silvia) Kuo linkedin.com/in/szuyukuo ■ Career history: Channel Senior Sales and Marketing Specialis, Sony, Taiwan Sales Associate, Burberry, UK
Junior Sales Manager, The North Face, Australia Greater China Sales Supervisor, Gigabyte, Taiwan
■ Education highlights: MBA, Warwick Business School, UK BA, Mass Communication, Tamkang University, Taiwan Associate Degree, Business Administration and International Trade, Tainan University of Technology, Taiwan
■ Nationality: Taiwanese
■ Languages: Mandarin Chinese (native) English (fluent) Japanese (basic)
■ Career achievements: Initiated new Sony professional products into the Taiwanese market which broke a monopoly and earned an exclusive contract with a significant supply chain; achieved 500% year- on-year revenue growth with an annual revenue record of over £4.4 million. Managed the Greater China Region key e-commerce channels by implementing business plans to enhance brand visibility and expand business scale, including new listings, competitor analysis, price setting, and budget control which boosted overall sales volume by 200% within one year. Created a standard sales model for the team of three managers, which increased overall sales revenue by 30%. Developed over 50 new global accounts and achieved a new territory collaboration with FILA and Daphne Shoes against market decline in China.
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