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PinPoint Marketing | Better Homes & Gardens Real Estate
BHG NATIONAL & GLOBAL SYNDICATION Your listing is promoted on BHG.com, Realtor.com, Zillow, Trulia, Homes.com, and 500+ partner portals — with enhanced listing placement and featured status.
WEEKLY PERFORMANCE DASHBOARD A transparent seller report delivered every week showing exactly how many buyers saw your home, engaged with your listing, and requested more information.
AGENT OUTREACH NETWORK Direct email and call campaigns to the top 50 active buyer's agents in Hartford County — ensuring your home is top- of-mind for agents showing homes in your price range.
WHO WE TARGET & WHY IT M AT T E R S The Right Buyer, Not Just Any Buyer Most marketing shows your home to
thousands of people who will never buy it. PinPoint eliminates wasted exposure and focuses your listing budget on people who are actively in the market and a strong match for your property. ✓ Renters in your area — people actively saving to buy who live within 5 miles of your property ✓ Move-up buyers — homeowners in lower price ranges ready to upgrade into your neighborhood ✓ Relocation buyers — professionals transferring to the Greater Hartford area via employer partnerships ✓ Active online searchers — buyers flagged by Zillow, Realtor.com, and Google as actively searching your ZIP code ✓ Life-event triggers — new marriages, growing families, empty nesters — audiences showing home-buying signals
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