Google Ranking — The Core Strategy
Goal: Increase visibility on Google for local real estate searches, generate more seller leads, and build a repeatable review request process for buyers, sellers, past clients, vendors, and referral partners.
Google Business Profile
Reviews Program
Local Content
Fully optimized name, categories, phone, website, service areas, hours, photos, appointment link, keyword-rich description.
Build a repeatable review request system. Request from buyers, sellers, past clients, vendors, attorneys, lenders & inspectors.
Publish weekly blog posts, town pages, seller pages, market updates. Create listing & sold property pages. Post weekly on GBP.
Local Backlinks
Town-Specific Pages
Weekly Photos & Video
Pursue links from chambers of commerce, sponsorships, charities, community events, attorneys, lenders, inspectors, vendor partners.
Create individual pages for each priority town. Discuss local real estate, selling strategy, buyer guidance, lifestyle & market expertise.
Upload 5-10 photos weekly. Create 1 short local video per week: market updates, seller tips, property tours, neighborhood highlights.
Important: No company can guarantee the #1 position on Google. The strategy is to build relevance, prominence, reviews, local authority, and consistent content.
Made with FlippingBook interactive PDF creator