4.5 Job Fairs People already have a job have trouble seeking new ones because they work during interviewing hours. Hosting an evening or weekend job fair at your office allows you to attract applicants who cannot come during the day. Job fairs must be widely publicized on the Internet and in newspapers and local community postings to ensure people see it, know of it and plan for it. In some markets, all the MOLLY MAID franchisees in a larger metropolitan market hold job fairs at the same time to generate more traffic. 4.6 Online and Newspaper Classifieds The time-honored method of recruiting employees with the newspaper is still viable, especially when combined with an active employee-marketing plan that takes you and your name into the community and on to the Internet. Include the essential functions of the job in the ad so you attract qualified applicants. Include the most motivating aspects of the job: family-friendly hours, having the trust of the owner, the authority to work independently, and enjoying good relationships with the owner, co-workers and long-term customers. Never state or suggest a preference for race, color, religion, gender, sexual orientation, national origin, disability, age or any other condition or characteristic that is not a bona fide occupational qualification of the job being advertised. Ads are not intended to limit employment opportunity; they are supposed to entice qualified applicants. Whenever possible, write job titles in gender-neutral language and avoid terms that imply concern about age. Include the statement, “We are an Equal Opportunity Employer. We do not discriminate on the basis of race, religion, color, sex, age, national origin, or disability.” Local or community subscription newspapers or small non-subscription papers are your best resource for employment ads. Choose those that have distribution in the areas where your prime candidates live. As you gain more experience, pinpoint your ads using income ranges or geographic proximity criteria so fewer unqualified candidates apply. Purchase an extra line or two of space above and below the ad copy to make the ad stand out. To attract attention to the ad use capital letters, underlined words and symbols or arrange the copy in an oval shape. Consider paying a bit more and including the MOLLY MAID logo for greater impact. Change the ads frequently so they don’t get stale. 4.6.1 Sample Advertisements 4.6.2 HSP Ads MOLLY MAID of _________ is seeking hard-working, dependable, conscientious people for full-time staff of uniformed cleaning teams. Excellent compensation and working conditions for people who are bondable and available for our special training. Come fill out an application at 1234 Main St Monday-Friday, 7:45-5:00 p.m. MOLLY MAID - Are you looking for: Excellent hours? (Mon.-Fri.) Good wages?
MOLLY MAID Personnel Manual Copyright 2015, Molly Maid, Inc.
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