SAP Value Stories

Why SAP?

Sansibar

• SAP S/4HANA, SAP S/4HANA Retail solution for merchandise management, SAP® Customer Experience and SAP Analytics Cloud solutions, and SAP Business Technology Platform, supporting centralized retail and hospitality operations, with finance, procurement, logistics, and sales processes standardized and run in a single system • KPS, offering in-depth experience in retail and consumer goods and deep expertise in SAP solutions

Retail | Germany SAP S/4HANA, SAP S/4HANA Retail for merchandise management, SAP Analytics Cloud, SAP Customer Experience solutions, and SAP Business Technology Platform Integrating IT to Grow from Family Business to Next-Generation Omnichannel Retailer Based on the German island of Sylt, Weinhandel Sansibar is a well-known tourist attraction and restaurant with an award- winning food and wine selection from around he world. Through its boutiques and online channels, Sansibar also sells a range of delicacies and beverages as well as luxury fashion items. To set itself apart from multinational retail companies in a highly competitive market and keep customers coming back for more, Sansibar wanted to gain a holistic view of the customer to help it meet individual needs across different channels and enable first-class fulfillment. To realize this vision, the company needed to overhaul its IT landscape, from supply chain operations through finance to the customer experience.

40% - 50% Faster customer order execution

70% Reduction in out-of-stock situations with better forecasting and replenishment

65% Increase in revenue and cost visibility

Challenges

• Lack of standardization & automation • Complex system landscape & integration. No Single source of truth • Low employee productivity & customer experience/ satisfaction • Lack of visibility of business processes, 360˚ view of customers • High operating & maintenance costs • Lack of collaboration & capability to scale

Outcomes

• Improved TCO (Total cost of ownership) • Optimized operations, inventory and supply chain management • Increased revenue growth • Improved employee productivity and customer experience/ satisfaction • Reduced Costs

“SAP for Retail solutions enable a first -class experience along all touch points of the customer journey – be it in one of our restaurants, in- store, or online.”

Founder and Owner, Weinhandel Sansibar -Herbert Seckler

• Improved finance operations • Improved decision-making

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