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Yurun Group Consumer Products | GC SAP Commerce Cloud SAP Enterprise Support, cloud edition

Consumer Products

Yurun Holding Group Co Ltd is a private enterprise group integrating seven major industries including food, real estate, commerce, logistics, tourism, finance, and construction.

90% Coverage Of dealers $580m AOV Annual order value of fresh food

Headquarters China

Products Food, real estate, commerce, logistics, tourism, finance, and construction

Web Site Yurun.com

Business Challenges • Time-consuming manual ordering processes; sellers spent too long updating spreadsheets • Inaccurate production planning due to incomplete order data • Missed business opportunities due to insufficient digitalization of small-scale distributors and retailers • Large-scale and emerging distributors have come to expect digital systems as standard Customer Benefits • Built an integrated dealer management platform that provides inventory information in real time, which sellers can access via mobile app • Created a dealer management system for Yurun Foods, improving the accuracy of fresh and processed food production and sales planning, so that supply is now determined by demand • Built an order management system for multiple e-commerce platforms, enabling real-time inventory tracking and boosting order completion rate

“SAP Commerce Cloud has given us unprecedented insight into order and inventory data, enhancing the accuracy of sales and production planning, and enabling us to adopt more flexible manufacturing processes. By breaking down data silos, we now have insight across multiple channels.”

Bao Yi SAP Project Director Yurun Holding Group Co Ltd

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